Digital Marketing

31May 2022

Brand authority

So When’s The Last Time You Leveraged International Brand Authority Worth Over 5 Billion Dollars?

  (And Counting!)

So here’s a bares bones minimum $64,000 dollar question for you. And please be brutally honest, okay? Thanks it’s greatly appreciated. So let’s say in “whatever” time frame you like. Your internationally recognized mega brand authority has now resulted in over 5 billion dollars in combined revenue generated .

Well first of all major congrats. Because you are most certainly in an extremely elite class of entrepreneurial minded individuals who’ve ever walked the planet. Would you not agree? And let’s also say during your incredibly fruitful entrepreneurial journeys.

You probably developed the ability to strategically and systematically turn would be entrepreneurial flops. into long term entrepreneurial goldmines, correct?

So much so to the point your proven money making, (mega brand building) wisdom and guidance is constantly in extremely high demand. And highly influential companies, CEO’s, internationally recognized celebs and superstar athletes and celebs alike.

Gladly pay whatever your current rates are, correct? (And this is where the fun stuff is just beginning, right?) Continue reading

30May 2022
Brand equity

You’re Making An Awfully Big Mistake If You’re Not Strategically Leveraging Other Experts Brand Equity!

Are you still convinced you’re gonna scale your business or service only using PPC (Pay Per Click) ad campaigns? If you are you better be totally committed to constantly A/B split testing various main power headlines.

And you have to understand and be emotionally prepared for at least some of your accounts being temporarily or permanently shutdown from time to time.

Just because you rarely hear the guru or guruettes readily acknowledge they’ve had more than one account shutdown over the course of their entrepreneurial journey.

It happens far more often than they’d like to admit. On the other hand. Whenever you and I strategically leverage other respected experts mega bank account filling brand equity.

Usually, (but certainly not always!), you’re talking about a quality time investment on your part. But not necessarily a financial one. You both benefit both now and going forward.

Because your time energy and effort is utilized once. Yet you leverage that single effort going forward as often as you possibly can. Continue reading

26May 2022
Marketing system

You Get A Proven Marketing System In Place And Watch Your Bottom Line Grow!

Hopefully you don’t have to be any further convinced about the long term profit generating potential of of having a proven marketing system or process in place, right?

By now it should at least be partially obvious “why” you need a proven marketing system or proven process in place. Because once or as soon as you do. The cost of time consuming guess work is greatly reduced or eliminated altogether.

It’s sort of like traveling with a GPS system versus traveling without one. One process will generally take you and I much longer than the other, agreed? Sadly “what” a ton of your would be major competitors don’t even begin to know or understand just yet is.

Any or every time you and I or your major competitors strategically leverage other experts proven resources, approaches, connections or proven processes etc.

You’re definitely on the road to producing or generating some type of super marketing leverage. And “what” serious profit seeking entrepreneur can possibly say no to that? Continue reading

24May 2022
Building authority

Who Says Building Authority Takes Extremely Deep Pockets And Fancy Traditional Ad Agencies?

You know the more or the faster  (or smarter!)you and I work on strategically building authority and or your brand. The less time, effort and potentially expensive financial resources you’ll have to put at risk on the initial front end of your funnel.

Ladies & gentlemen unfortunately anybody can temporarily write checks for PPC (Pay Per Click or (PPV) Pay Per View video ad campaigns.

That is until your campaigns either get temporarily or permanently shutdown. Or your ad costs rise to the point it’s simply no longer cost effective to run them. All of the above routinely happen all the time. (It’s just the gurus don’t like to acknowledge this all too common, little known fact.)

and once or as soon as your capital is gone. You no longer get the opportunity to leverage it. Because paid ad campaigns are pretty much a pay as you go process. As I’m sure you’ve noticed by now.

No mater “how” you and I have previously invested in ad campaigns. The moment you and I stop paying for the ads. The platform stops running them, correct? So “why” put some proven marketing exposure strategies and tactics in place. Where you and I invest both our time and other resources into a proven marketing strategy or tactic just once. Yet reap the long term results going forward. Sound like a proven or potentially profitable plan or what? Continue reading

18May 2022
Content marketing strategy

Introducing 5 Incredibly Simple Ways A Proven Content Marketing Strategy Dramatically Lowers Your Cost!

Please be brutally honest here. How many times or whenever you hear the term content marketing strategy or tactics. Do your eyes immediately roll around in your head? And you immediately start self doubting and dramatically discounting this incredibly valuable skill you most certainly have to some degree or another.

Because you think in such formalized linear terms about this kinds of things entrepreneur. Meaning, you really don’t give yourself near enough potentially bankable credit when it comes you considering yourself or your team as authentic content strategist. Because rest assured you most certainly are.

It’s just for some odd reasons you seem to think  consistently creating extremely valuable, laser targeted, problem solving content for your specific industry or niche. Has to automatically be the formalized type. And while that’s certainly a big part of it for sure. But it’s just one of the many places and many different possibilities which inspire awesome content. Or at least it should be. Continue reading

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