Where You Go Dreadfully Wrong When Marketing Products And Services!Part Two

As you previously discovered in part one of this series about where far too many otherwise extremely savvy cash strapped entrepreneurs go wrong when marketing products  and services, you try in vain to go it totally alone! And nobody, but especially a small cash starved struggling small business owner and service provider, can really afford to do that!

Especially when there are literally tons of other local small business owners in the exact same situation and you both need the same customer or client, and you’re non competitive to each other!

Entrepreneur, that is simply a potential long term money making opportunity no savvy entrepreneur such as yourself can afford not to take advantage of! As you will soon see….. Continue reading

How simple cross promotions effectively stretch your marketing dollars! part two

As you previously discovered in part one of this series about effectively using cross promotions.

Cross promoting is an incredibly brain dead simple way to stretch your marketing dollars. For ex; think about the last time time you paid for some type of rather expensive traditional advertising.

Whether it was an expensive display ad or classified ad etc.

Have you noticed that, no matter how many times you run it, or how much money you pay for it each time. The moment you stop paying for the ads, guess what? Your ads stop!

On the other hand, suppose you create some relatively inexpensive two sided flyers, both you and your cross promoting small business partner(s) could and should insert one of your best market tested two sided lead generating cross promotional flyers inside the bags of every paying customer. Continue reading

How simple cross promotions help you effectively stretch your marketing dollars!

Have you noticed how whether you’re in the middle of a nagging recession or not, you still look for low cost  creative ways for effective cross promotions.

Honestly, what serious minded entrepreneur (such as) yourself, could really afford not to stretch your already extremely limited cash resources?

Cross promotions just happen to be one of the most powerful yet non expensive, creative ways to expand your market share, by effectively leveraging another non competitive small business owner and or service providers customer base and other established marketing resources.

 Cross Promotions Really Help You Stretch Your Marketing Dollars!

Case in point; suppose you run a successful local bakery. You could effectively cross promote with a local Mom & Pop family restaurant that periodically runs special promotions aimed at kids. Continue reading

Ready to discover how to increase market share?

    (Introducing Three More Incredibly Simple Ways To Increase Your Market Share For Literally Pennies On The Dollar!)

As you already discovered in a part one of this series about how to increase market share.

 You definitely don’t necessarily need to automatically increase your ad or promotional budget dollars, in order to create 25% more business.Right?

Of course it goes without saying, that if you do have more expendable dollars to begin with, you’re probably able to widen your exposure to your particular target group.

This follow up post will reveal at least three more incredibly simple, (non techie) ways for you and or your major competitors to systematically increase your market share.

Without (necessarily) having to constantly incur a whopping 500% more in typical retail advertising and or promotional costs.

Each time you want to expand your customer and or client base.(Like the vast majority of your major competitors do.)

As always, it will simply involve you merely re-structuring how you currently do things, (and tracking) the results, until you discover the strategy (or combination) of strategies that yields the best overall return, for the least amount of time, money and effort.Sound like a plan? Continue reading

Are you ready to discover how to increase online traffic?

  (Without Paying A Dime!)

Okay let’s be honest here, who hasn’t ever wondered out loud, how to increase online traffic, by at least 50% or more, without spending a dime?

And no by free targeted traffic, your not referring to some magic formula that somehow generates quality online visitors without doing anything further than placing your link on some lame free classified ad site.

In a word (cadets) the pass word is leverage.

And even though you probably don’t currently believe it and or totally realize it yet, you’ve been successfully leveraging other people (relatives) and or friends, associates and or family members recommendations, contacts and immediate circle of influences for years.

Think about it for a second; whenever you seek the advice of a friend and or relative (whose opinion) you respect, regarding where to get your car repaired.

Or where to find a good CPA, or which local restaurant has the best this or that etc.

That my friend is a form of leverage. Well, when it comes to successfully running your own business, it’s practically the exact same thing. Continue reading