Copywriting

Five Potentially Profitable Reasons Why An Active Email Campaign Definitely Still Makes Sense!

Remember when you were a kid and some older adult or parent that you totally admired & respected would advise you about doing something (or not) doing something, that they themselves weren’t actually doing? Like driving with your their seat belt fastened! That’s before it became the law. Well, have you noticed “how” certain marketers can really get on their proverbial high horse about “how” it no longer makes economic sense for you to have an active email campaign of any kind!

And yet, “how” did you receive the message from them? (Email!) Bingo! In fact, a while back a rather well known online marketer sent out an email, about (what else?) video marketing, proclaiming “how” email marketing itself was dead! Yea right!

Hey, not to be misunderstood here. Without a doubt, email open rates  overall, have taken a dramatic turn for the worse!(But not for everybody!) And fewer of them -unfortunately- get open & even the ones that do, the overall click through rates (CTR) are way down as well! All true. However, pound for pound and inch for inch, a proactive email campaign still makes economic sense!

If nothing else; for the five potentially profitable reasons you’re about to read about here… Continue reading

You Start A Business On A Shoestring Budget?

    (Why The Heck Not!)

Entrepreneur, after all you’ve been through (and have ) yet to go through! You still don’t believe that you can actually start a business, (literally) on a shoestring budget?

Really? “Who” put that crazy thought in your head? Anyway, it’s totally besides the point! But let’s be crystal clear and totally upfront here! You can forget about it being easy or convenient! It’s definitely gonna take some serious (not to mention) consistent work!

But with your natural abilities, dedication, commitment and hard work! You’ve definitely got what it takes! Continue reading

Five Rock Solid Reasons Why Your Copy Writing Training And Development Skills Are Worth It!

Ever heard the names, Dan Kennedy, Yanik Silver, Dave Dee or John Carleton? Whether you have or haven’t, these guys earn an awful lot of money (millions) for both themselves and their super high end clientele. And part of the reason they have been so successful over the years, is because they’ve dedicated literally years of their life to meticulously developing one highly sought after skill in particular, that which of course is copy writing training and development.

Both John Carleton & Dan Kennedy have and are currently earning millions annually, just teaching that one particular skill alone!

Five Incredibly Powerful Reasons Why Your Copy Writing Training And Development Skills Are Totally Worth It!

You already know “how” many different hats any successful entrepreneur has to where at any given time, correct? Well, my friend taking (or investing) some of your extremely limited and valuable time, to at least learn the basic fundamentals of proven ‘copy writing” techniques, is definitely worth it!

The following short list of five potentially profitable reasons, should definitely provide you with some much needed creative food for thought.

1.) Rock solid reason # one: Ladies & gentlemen, anytime you can lay down the words (copy write) on or offline and get a certain percentage of the eyes reading it to take the desired action that you want! My friend, you have an extremely valuable and much sought after marketable skill!

(In laymen s speak, you can sell your services, sometimes for extremely big money like the Yanik Silvers and Dave Dees of the sales and marketing world.

2.) Rock solid reason # two: Entrepreneur this is the type “much sought after” evergreen skill that you barter with practically any company of any size! For ex: your local dentist or high powered law firm probably wouldn’t have a problem with exchanging (bartering) some of their high priced services for some of your proven copy writing/marketing skills!

Especially if they’re just starting out and they’ve haven’t exactly become a household name yet!

3.) Rock solid reason # three: Just think of the incredible “marketing leverage” you can get simply by doing a re-write of past post cards, sales letters, display & classified ads and your online sales letters etc.

The possibilities are fairly large and potentially lucrative. Don’t you agree?

4.) Rock solid reason # four: You know, your top joint venture partners probably won’t mine a bit if you were to help them re-write and therefore help them improve their overall conversions rates as well!

5.) Rock solid reason # five: Developing rock solid fundamental copy writing skills, will definitely lower your overall out upfront traditional advertising costs, because you’ll generate more initial responses, which will ultimately lead to more eventually sales, sooner!

Obviously this is just the short list, but clearly you can see ‘how” and why it is definitely makes sense for you to (at least) invest some of your extremely valuable (and irreplaceable) time into improving your copy writing training and development skills. Don’t you agree

Please list at least two simple spin off concepts (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!

As always, if you got any value out of this post, please Digg or tweet this. Thanks!

And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your profits by at least 25% in the next 90 days or less.

And help you master your effective communication in marketing skills.(No matter what your particular niche market is.)
It’s a $97 dollar value and it’s free!

The Seven Emotional Triggers That Definitely Generate More Sales!

  (And Cause More Prospects To Get Off The Fence!)

Can it really be true? Is there a so called “magic bullet” or “magic dust” that you sprinkle on your sales copy and suddenly push your ideal prospects, customers and clients emotional triggers,  that  literally causes them to whip out their credit cards and head to the nearest sales page.

If only it were true! However, without a doubt, when it comes to certain market tested words being able to help persuade an undecided (and or) skeptical public. Then the following seven proven emotional triggers, easily top the list! Continue reading

Why Use Email Marketing? Part Two

As you previously discovered in part one of this series about “why use email marketing?” There are absolutely tons of reasons why you should be periodically and strategically using, low cost, high powered email marketing.

Ever thought about (first) developing) and then delivering a “how to” mini E-course to your subscribers? Email is definitely the way to go. Continue reading