Copywriting

Five Proven Ways Email Marketing Can Dramatically Improve Your Value To Your List !

So who doesn’t find their inbox practically flooded everyday with some type of email marketing messages of some kind?

You, me and practically anybody you can think of that’s online and has an email account correct? Yea buddy.

But here’s the thing; if you’re attempting to strategically use some type of email marketing follow up strategy, (especially) if you’re a newbie affiliate marketer.

Entrepreneur, please understand going in, that whenever you’re attempting to marketer another vendors quality products and services to your very own opt in email list, you’ve got to follow certain proven online marketing protocols, otherwise you’ll most likely fail.

(And yes, you most definitely need to be constantly building your very own opt in email list!)

Because if you don’t; not only will you not earn any meaningful money long term, but you’ll probably experience a much higher than normal unsubscribe rate and maybe even some spam complaints to boot!

That is, if all you do is market/advertise someone else’s lead capture page and as soon as a visitor opts in, (joins your list) you automatically go into full blown pitch mode with them!

So this post is dedicated to the extremely savvy newbie online marketers, that may be starting off (or attempting) to market online as affiliates of another vendors products and services.

Because you haven’t created your own just yet.  And since you’re just a little short on real world experience, you’re leveraging someone else’s expertise, as you learn and hopefully master the proven online marketing fundamentals!

That said; let’s quickly explore five proven ways to make your email marketing efforts dramatically increase your value, in the eyes of your opt in subscribers! Continue reading

Who Else Wants Strategically Leverage Seven Proven Small Business Email Marketing Tips?

So “how” many email list do you currently belong to? And honestly, “how” many of them do you actually take the time to read consistently, let alone study? Yea, I know exactly what you’re saying! Me too!

But you are using email to actively promote and market your totally excellent products and services, right? Then it only makes sense that you at least explore the seven proven benefits of effective small business email marketing strategies and how to leverage them, right?

Absolutely! Because when you start leveraging your opt in email list(s) more effectively, the potential long term benefits can be enormous! And that’s the real point of this particular post.

If you stop and think about it, whenever you text a friend, relative and or a colleague etc; they don’t ignore your messages do they? Not initially anyway, right? And why is that you suppose?

Because they value what you have to say? Well, as you begin to consistently sharing your problem solving content with your subscribers, guess what? They will not only appreciate hearing from you more often! But guess what else?…. Continue reading

Why Effective Communication Beats Fancy Sales Talk Practically Every Time!Part Two

As you previously discovered in part one of this ongoing series about effective communication. When it comes to the fine art of written persuasion, you can and should enlist the help of the main twelve power words.

Because these twelve battlefield tested winners, will definitely help the fence sitters among your target audience, take a giant step toward the outcome you desire. However, let’s further address something that was also briefly addressed in part one.

Try not to think of your persuasive copy writing process as some artificial non essential part of your overall sales process.

Because it most certainly is essential. Like it or not, your prospects don’t automatically decide to purchase most things, simply because they need them or because it’s on sale!

They need the right type of gentle and subtle encouragement and ethical bribing from you and or your major competitors, in order to help them arrive at the right decision!

That’s why if you notice, there are an awful lot of highly trained and extremely well educated  professional men & women that attempt to go into private practice in one area or another. And quite frankly, they starve to death! (Financially speaking of course!)

Because they lack basic proven on or offline marketing skills and as a net result, the expenses exceed the revenue generated and their private practices ultimately fail!

Now that’s not to suggest that simply by adding the twelve main power words to their marketing literature that their practices would suddenly explode! But without this basic knowledge and skill, they will most certainly continue to struggle.

Now let’s take a look at the remaining five main power words, plus the six additional winners, yo definitely do no want t overlook and or ignore. Continue reading

Why Effective Communication Beats Fancy Sales Talk Practically Every Time!

Have you ever had a problem (professionally) and or in life generally, with being clearly understood? In other words, would you not agree that effective communication skills are an extremely powerful and potentially profitable skill to obtain? Agreed.

Because let’s face it, when you can clearly articulate your position on any given issue and or issues, like in the case of an incredibly skilled and polished political leader, that skill set can quite literally broaden your overall appeal and lead to a much broader constituency.

On the other hand, when a visionary entrepreneur can convey (in all, the minor) detail that’s necessary, their bold plan to take business and or company to entirely new level. Is there anything more inspiring and or motivational than that? Hardly.

Or what about a  charismatic and highly inspirational coach that can effectively communicate  their vision for winning and team work. Once again, effective communication is key.

So it goes with your on or offline sales copy. the more effective you are at communicating and articulate your benefits to your end user consumers, the more prosperous you will become. So let’s take a look at twelve proven copy writing gems, that when used correctly, will help persuade your target audience to take the specific actions you want them to take. More times than not! Continue reading

How To Use Twitter For Business: Three Ways It Will Definitely Improve Your Copy!

Honestly, if just a few years ago someone (make that) a so called marketing expert, told you that in the very near future you could strategically build your brand.

And systematically increase your customer/client loyalty, and literally increase your reach and market penetration, and do in just a 140 characters or less!

A couple of minutes per day! Would you have believed them? Probably not !Me either!

Fast forward: Entrepreneur welcome to the extremely fast moving world of social media in general and twitter in particular!

So are you finally ready to discover how to use twitter for business purposes? Just like the ultimate insiders do.

Sadly, while you can definitely use twitter to keep up with what your favorite celeb of the month had for breakfast, or how they plan on spending the week end etc.

Other extremely savvy small business owners and or service providers are literally using twitter to inexpensively create long term customer/client relationships! Which means you can and definitely should be doing it too! Continue reading