Copywriting

How This Major Email Marketing Mistake Is Potentially Costing You A Fortune!

So you are serious, (and totally) dedicated to succeeding online,correct? That’s good to hear entrepreneur. Having said that, are you currently building, your very own, opt in email list?

Because my friend, if some type of strategic email marketing strategies, are not a pro-active part, of your ongoing online marketing efforts.

Your realistic chances, of truly succeeding online, are practically non existent.

And the vast majority of the money, and other extremely valuable resources, you’ve invested in your online venture (to this point), are pretty much guaranteed, to not amount to much.Ouch!

Who would have initially thought, lowly email marketing, can and does play such a major role,right? Well it most certainly does.And, if you happen to be making, this all too common, major email marketing mistake, your online venture, could potentially be at risk! Continue reading

Three Really Critical Email Marketing Mistakes Far Too Many Newbies Make!

   (And Why You Must Avoid Them!)

Entrepreneur, you’re not still in denial, with regards to how potentially effective and or profitable, some form of strategic email marketing can be, are you? That’s good to hear.

However, if you are going to be actively involved with any type of -potentially profitable- email marketing campaigns.

Ladies & gentlemen it’s extremely critical, you don’t constantly make, three all too common email mail  marketing mistakes, you constantly see a ton of aspiring newbie online marketers make.

Because if you do, there is a 98% chance or more, you’ve all but torpedoed your practical chances for any meaningful-long term- online success?  Continue reading

How One Of The Biggest Email Marketing Myths Is Destroying Your Chances For Online Success!Part Four

Surely after the three previous ongoing installments on this particular subject.

You at least now semi appreciate the fact,  (or you’re starting to)  appreciate the fact, that you really do not have to have any sort  of pre -written, sequential follow email marketing messages of any kind.Unless you want to!

In order to be extremely successful with strategic email marketing.

Correct? 

And you can see and do at least partially know and understand that now, right?

Great! Because you know entrepreneur, as vitally important as it is, for you to consistently go about strategically building and constantly developing your very own (on or offline) database of some kind.

Unfortunately, there is another critically important element to your successful online marketing puzzle, that rarely gets mentioned.

At least it doesn’t get mentioned and stressed nearly enough,with regards to power list building 101! And without quickly developing some type of battlefield tested, on or offline  marketing strategy to effectively address it.Guess what?

Your entire list building efforts and long term online success ambitions, will become nothing more than wishful thinking. And an exercise in (long term) futility at best.

So “what” exactly is this so called “mystery” missing critical element, which the vast majority of free blog posts and or free “how to” information products and free boot camps etc, practically never ever cover? Or if they do, it’s only very briefly, broadly and way too generically, in order to be of any real benefit to you and I! Let’s find out! Continue reading

How Savvy Entrepreneurs Effectively Use Email Marketing Even if You Totally Suck At Writing!

So are you one of those extremely savvy entrepreneurs, that is practically fearless, until ( of course) it comes to effectively utilizing good old fashioned email marketing?

 Yea, that old thing again. Believe it or not, here’s an eye opening stat that will totally blow your mind.

An associate of mine that just happens to be in a business that deals with fancy graphic web design, for small business owners, service providers and or entrepreneurs of all shapes and sizes etc.

And other extremely complex techie stuff, (not totally sure what!) Anyway, he’s also very familiar with top end (state of the art) paid email service providers, because his company also (in certain situations) provides that service to certain high end customers as well.

And he recently shared with me that (on average) a staggering 20-40% of their paid email service provider customers and clients (of all levels mind you!), haven’t even sent one follow up email message to their list, after sending them that very important “thank you” (and or) welcome message!

Say what? Nod your head cadets,because is it’s true! So the real purpose of this post, is to help you get over your (self inflicted) phobia of writing your all important follow up email marketing messages to your list, even if you totally suck (or think you suck) at writing in general!

Because this particular email marketing tactic (thank goodness), doesn’t involve the type of email marketing, you’re probably used to! Continue reading

Email Marketing: How These Five Simple Changes Will Boost Your Results Fast!

So you may have noticed, lately, there have been, what appears to be, a ton of posts written on strategic email marketing strategies and or tactics etc.

And you may be wondering, “why” all the fuss about pro-active email marketing. Actually there are several incredibly valid reasons, but two in particular.

First, primarily –strategic- email marketing is one of your potentially most profitable, low cost income generating marketing activities.

And secondly, a highly responsive, (and hopefully) constantly growing opt in email/mobile marketing list, gives you, and or your major competitors, the relatively inexpensive option of, frequently communicating one on one, with your best prospects and customers, practically any time you want!

And you can do so over time, for literally pennies on the dollar! And unlike, your typical, outrageously expensive radio, TV and or newspaper or banner ad packages etc.

Your strategic email marketing campaigns, don’t directly compete with other advertisers, on a page or for radio or TV time etc.

Meaning, the company with the deepest corporate pockets, doesn’t automatically win, simply because they have the deepest pockets, to constantly run ads! Instead, the astute email marketer, can out promote their better financed competitors, simply by (first) learning these five proven email marketing secrets, you’re about to be exposed to!

And then systematically implementing it!Sound good? Continue reading