Email Marketing

Five Simple Changes To Prevent Your Best Email Marketing Efforts From Failing!

Ladies & gentlemen, are you currently set up (correctly), to provide some of your best, future and or current prospects, customers, patients and or clients, with ongoing (pre -written), follow up email (drip)messages of any kind?

In other words, do you currently have a reliable, opt in email, (and or) mobile messaging list building process in place?

If not, “what” the heck are you still waiting for?

And “how”soon will it be, before you get with the program, and get your email marketing campaigns, up and going?

On the other hand, if you are currently building, and have any type of ongoing, email mail marketing campaign(s) in place.

You really better focus, (extremely) hard on your emails overall deliver ability rates,because if they aren’t very good, your entire email marketing branch of your business, is definitely about to implode!

And since nobody (in their) right mind wants that outcome, correct? It’s best you focus heavily, on the following five extremely simple changes, that will definitely help prevent, some of your very best ongoing email marketing campaigns from failing! Continue reading

Three Incredibly Simple Reasons Why Your Current Email Marketing Strategies Aren’t Working!

  (As Well As They Could Or Should Be!)

Okay, so right about now, you’ve probably had it up to here, (at least) hearing and or reading about, (why) your current email marketing (strategies and or tactics), simply aren’t working for you!

As well as they can or should be!Correct? Fair enough!

But entrepreneur, please stop and consider, (the potentially) disastrous (and oh) so potentially costly alternatives.

Mind you, (in this particular case only!) We’re referring to the fact, that maybe you currently run, a fairly successful,(single location) offline Mom  & Pop, type of (cash strapped) small business and or service.

It’s Best To Be A Smart Beginner Rather Than A Totally Clueless One!

And not only are you (semi to totally) frustrated, with the ongoing learning curve, trying to (first) consistently find the time, to try and (at least) learn the (bare bones minimum) of your particular, paid email service provider.

But, the actual learning of the particulars of your paid system, are turning out to be quite the challenge as well!Correct? Hey, I definitely get it, and can totally relate!

Because (truth told), after I initially signed up with (Aweber) my current paid email  service provider of choice.

I avoided like the plague, actually logging into their system, and actually attempting, to (at least) learn the basics of how their particular program worked, so I could, at least be semi competent!

Strategic Email Marketing Definitely Has A Bit Of A Learning Cure! (Especially In The Beginning!)

 And it seemed like, (initially anyway), they were constantly changing (updating) the way, you navigated their inner dashboard!And their newer changes, would invariably, throw for me the proverbial loop, each time! 

Luckily though, they provide excellent, and extremely friendly, toll free customer service, (within) the US anyway!(M-F EST 8 am -8 pm.)

And their reps, are more than happy and qualified to assist you in anyway, they  possibly can!And their extremely patient too!Now then…

Enough with the plug for them! 😀 Let’s get to the three extremely critical reasons, “why” some of your current email marketing strategies, (and or) tactics, simply aren’t working for you, as well as they could or should be!Are you ready? Continue reading

Five Potentially Profitable Reasons Why Your Small Business Definitely Needs A Paid Email Service Provider!Part Two

Alright, you gotta admit part one of this ongoing series, about the five potentially profitable reasons “why” your profit seeking small business, (and or) service definitely needs to be strategically using, a paid email service provider.

(And the really good news is…)

You don’t need to be one of the fortune 100 or 500 variety, in order to benefit from strategic email marketing strategies, and the paid services that make it all possible.

Because, if nothing else, you can constantly find (literally) tons of low cost, creative ways to systematically lower your cost, using a paid email service provider, while simultaneously increasing your long term gross profits!Agreed?

In part two we’ll laser focus in on one of the five potentially profitable reasons, that pro-actively using a paid email service provider definitely makes good business sense!

Hopefully, that will become obvious during the remainder of this post. Continue reading

Five Potentially Profitable Reasons Why Your Small Business Definitely Needs A Paid Email Service Provider!

Okay, so when it comes to, (or better) yet, when it really gets right down to it.

You and practically every other serious, profit seeking small business owner, (and or) service provider, know that you definitely need to be systematically including some type (of cost saving), email marketing, to your (short) and long term marketing plans, correct?

Good, (because) to this point, you and I are definitely on the same page.

Now of course, (if at all possible),you definitely should be pro-actively -how to problem solving-blogging, (at least) one or twice a week as well!

Because, (not only) does your ideal target market love, (cutting edge), and totally up to date, “how to” solution based content of all kinds!

But when it comes to consistently boosting your, (hopefully) keyword researched pages, and your overall rankings in the major search engines, like the “Mack Daddy” of them all Google!

It really helps if you frequently update, (regularly) publish fresh new, problem solving, keyword focused content, on your mobile responsive WordPress blog, at a bare bones minimum, of once a week!And along with that, consistently go about building your opt in email list as well!

(And just be ever mindful of these five critically important reasons, “why” your small business definitely needs a paid email service provider, to really make your online business work, exactly the way it’s supposed to!) Continue reading

Five Basic Email Marketing Terms All Newbie Marketers Need To Know!Part Two

Okay, as you previously learned in  part one, about how some extremely savvy, small business owners and or service providers, type of entrepreneurs, (of all) shapes and sizes BTW, are definitely (if not) consistently growing their businesses.

Then without a doubt, as a direct result of their strategic email marketing activities, they are at least,maintaining what they currently have worked so incredibly hard to build.

However, (sadly) the flip side of the coin is, there are (literally) a ton of highly skilled, and (I might add) incredibly talented men & women, that are attempting to make a serious go of Internet marketing.

And they (unfortunately) haven’t got (even) the slightest clue, of “how” effective email marketing, is suppose to work for them and their business and or service etc.

Primarily because, they haven’t yet completely comprehended the incredible unharnessed potential of, opt in email ,and or getting your prospects to join your mobile marketing list etc.

And because they  don’t, the longer it takes for them, (and hopefully) not you to get at least a partial understanding, of the basic fundamentals, the more (potential) long term profitability, then miss out on!

Two, not so good things keep happening!Neither of which, bode well for your bottom line long term! Continue reading