Email Marketing

So How Does A Simple Email Marketing Campaign Really Build Customer Loyalty!

      (For Literally Pennies On The Dollar!)

So does some form of strategic email marketing strategies, and or tactics, finally make sense to you? I sincerely hope so.

Because entrepreneur, as you begin to carefully weigh, and realistically consider, your real competitive marketing options, that you can and should be implementing right now.

Some form of strategic email marketing, has to (at some point), become an integral part, of your immediate, and long term marketing plans.

If for no other obvious reason(s), doing so, will ultimately, help lower your ongoing cost, to continue your ongoing conversations, with best your prospects and or customers/patients etc.

And it’s an inexpensive, yet practical, proven way, for you (and or) your major competitors, to alert your audiences, to special “closeout inventory sales events.”(And or discontinued item sales events etc.)

Or you can offer free (local) shipping options, to your opt in email/mobile marketing subscribers only!

Or, you can extend additional sales deadlines, to your opt in email/mobile marketing subscribers only! And the list of potential marketing opportunities and possibilities, go on and on!As you are about to discover! Continue reading

How Some Really Simple Email Marketing Strategies Can Make A Big Difference!Part Three

Are you starting to wonder, if all this hoopla about, strategic email marketing is really worth it?

I mean, if you are currently building your very own, opt in email marketing and or mobile list.

And hopefully you are, because it gives you ownership and ownership gives you a ton more potential marketing options, and a certain degree of control!

For instance, when you have your very own opt in subscribers list,you can decide, who and how many, non competitive vendors, you’d like to do ezine swaps with.

And you can decide, how often you’d like to send unscheduled “broadcast” email messages, and to which of your subscribers.That type of control, is pretty empowering, is it not? Continue reading

Three Overlooked Ways Strategic Email Marketing Campaigns Definitely Pay Off!

Entrepreneur, how much more, (on or offline) evidence do you need, that some form of strategic email marketing,is exactly what your small business and or service definitely needs, to help maintain and or increase, your long term profits!

Because for starters, an effective email marketing campaign, can definitely help you, (and or) your major competitors, dramatically shorten your typical sales cycle.

It can also, help you build long term relationships, and thereby convert prospects, into first time and or repeat paying customers and or clients etc.

And without a doubt, an effective email marketing campaign, can systematically help you lower your customer/client acquisition cost.

And that’s just the tip of the (proverbial) marketing iceberg. Now that a proper foundation has (hopefully) been established. Let’s have a much closer look, at three more overlooked ways, strategic email marketing strategies, can and definitely will help you, and or your major competitors, continuously pay the bills! Continue reading

How Some Really Simple Email Marketing Strategies Can Make A Big Difference!Part Two

Remember in part one of this ongoing series, (entrepreneur), it’s a fact, whether you currently have your very own paid email service provider or not.

(And ultimately, at some point, you definitely should be using some type of paid email service provider,that way you remain in ultimate control of your email marketing campaigns.)

You can still see your business and or service increase it’s overall gross profits.

Simply by forming some type of strategic alliance, (and or alliances) with another non directly competitive vendor,(or vendors) that currently uses opt in email marketing strategies and or tactics. Or mobile marketing strategies as well.

In fact, it’s one of the proven, low cost marketing, boot strapping strategies, you can and definitely should use initially, in order to build your initial customer/client base relatively inexpensively.

However,(entrepreneur) strategic boot strapping,(while cost effective to a point), is definitely not a long term customer/client building strategy!Far from it.

Because you’re relying too heavily, on other vendors various assets. But not necessarily your own! Continue reading

How Some Really Simple Email Marketing Strategies Can Make A Big Difference!

(In Your Bottom Line!)

So how many times, have you read about the gurus, supposedly making a fortune, using some form of opt in email marketing strategies?

Yea, it seems like, practically every time you turn around, some guru or guruette is bragging about, (either) their individual success with some form of email marketing,  and or mobile marketing success etc. Right?  😀

Or they’re aggressively promoting some relatively impressive, video testimonials, from various customers/students, that have followed their expert advice,(to some degree or another), via some type of relatively expensive and thorough, paid course and or coaching program etc.

Either way, they’re suggesting and or out flat out implying, with their paid expert advice/continuous ongoing coaching, and their newly launched “Email Marketing Secrets Revealed” info product and or service, the hidden, little known secrets, of email marketing success, is practically assured!

Not so fast!There’s a flip side and far more practical approach, to this evergreen subject as well.
Continue reading