Your WordPress theme helps you out rank your competition.
Are you familiar with some of the free blogging platforms like Blogger dot com or Live Journal.
And of course good ole Word Press dot com etc?
You definitely should be strategically marketing your business and or service, using a self hosted, WordPress blog.
And purchasing a good premium, (paid) WordPress hosting theme, can definitely help your sites pages rank higher in the major search engines.
And they’re all so incredibly simple to set up aren’t they?
Especially the free ones. You can literally be set up A-Z within 60 minutes or less.
It’s Really Hard To Be Your Own Boss When You’re Not Totally In Control!
The major problem with those (so called) free platforms is, just like someone that’s renting an apartment or leasing a really nice condo or town house etc.
You don’t own or have any real control over your sites content! Say what? Exactly.
Which means you ultimately have no control over the site.Ouch.
Which also means (one day), and possibly without any type of advanced notice of any kind, one of those free blogging platforms, or social media sites might just decide to pull the plug on your content.Say what?
It happens far more than you may readily realize.
And they may (even) go so far as completely shut down your account altogether! Good luck arguing your case!
And there goes all of your extremely valuable, how to problem solving content with it! Ouch!
Take it from personal experience! You do not want to go there! A variation of this exact same situation recently happened to yours truly!
You Absolutely Must Have Total Control Over The Content On Your Site(s)…
Here’s what happened; up until very recently you used to be able to read this exact same type of extremely valuable content on one of the popular social media sites, Hub pages dot com to be exact.
The published articles (or hubs) as they’re referred to as, had affiliate links and a link to my lead capture page. youcanmarketonlinenow.com/sales
Everything was humming along fine, (or so I thought!) When all of a sudden without any advanced notice whatsoever!
Hub pages suddenly started to frown on this type of article marketing approach! Turns out they would prefer that you not have so many commission driven affiliate links in your content.Who knew? 😀
And they no longer want you directing your traffic to your lead capture pages, in order to build your opt in email list. They prefer instead, that you direct your traffic to your self hosted WordPress blogs main home page.
Just Make Darn Sure Your Long Term Content Marketing Strategy Involves a Self Hosted WordPress And Or Major Blogging Platform Where You Pay An Independent Third Party To Host Your Site!
Self hosted just means that you’re paying some type of monthly or yearly fee, (to any independent) third party, hosting provider service, in order to operate your blog. The same way you pay for your monthly or yearly cable hosting services.
So they started red flagging a ton of my articles (hubs), (and practically overnight) they reduced my hub/article count from 123 down to one! Ouch!
Now it’s still okay to create hubs without affiliate links, and simply direct your traffic to your self hosted blog and generate some much needed back links!
Plus, you can always read all the new & future content right here. And sense this particular WordPress blog is self hosted.
As long as the monthly or yearly payments are made, (and the content) is not questionable, there is absolutely no worry of my content being restricted or banned for whatever reasons!
Pay For Website Hosting And You’ll Never Have To Worry About Your Content Being Banned Or Altered In Any Way!
So the real moral of the story is this; don’t ever risk having your extremely valuable content banned!
And your account completely shut down by attempting to build your long term online presence, via free online platforms such as blogger dot com or on popular social media sites like hubpages dot com.
Which brings us full circle; now let’s quickly turn your attention to:
Five Incredibly Simple Reasons Why You Should Be Aggressively Marketing Your Business, Product Or Service Via A Self Hosted Blog….
Reason # 1.) The major search engines like (Google), absolutely love self hosted blogs in general, especially self hosted WordPress blogs (in particular).
And they crave fresh, original and constantly updated new content!’
Reason # 2.) Every time you add a new properly SEO optimized post to your blog, this automatically gives you another page to be indexed by one of the major search engines like Google, which of course leads to more highly targeted free (organic) traffic.Right?
Don’t Underestimate The Long Term Value Of Having Your Very own Self Hosed WordPress Blog!
For ex; if you publish fresh new original content, at least (once a week) for one full year, this would equal fifty two brand new pages.Would it not?
And these pages have a chance of being both indexed in a major search engine like Google!
Plus, you might also get some additional valuable, (back) link juice each time your content got syndicated by another highly ranked blog owner/ezine publisher etc!
Free viral marketing leverage at it’s best!
And You Can Definitely Make More Money Faster When You’re In Complete Control Of Your Blogging Platform!
Reason # 3.) Once both your first time online visitors and your regular customers see that you, and your staff consistently post original, fresh new, valuable problem solving content to your blog.
They’ll return more often and purchase not only some of your recommended affiliate link products and services, but some of your other related products and services as well!
Reason # 4.) Just depending on whether your site is service orientated or not.
You might create a special section, banner link or page called “Ask the experts” or “What’s new” etc.
And your viewers can keep abreast of the latest trends, and how these emerging trends might affect them both long and short term.
These Proven Blogging Tips Will Definitely Give You a Leg Up Over Your Major Competitors!
Reason # 5.) You can (and definitely should) constantly use your blog, as a way to build your long term online, VIP opt in email/mobile marketing list.
Simply by adding some type of opt in form on the home page of your blog and also the most visited page(s) on your blog as well.
Offer some type of powerful free problem solving lead generation information product.
Maybe a free special report/ market tested cheat sheet or insider power interview series etc.
And or a multi part video series in exchange for your visitors first name and primary email address etc. ( Power list building 101!)
Strategically Testing Where You Place Your Opt In Form On Your Site Can Yield Some Serious Results For Peanuts!
Just be sure that you test where you place your opt in box. Typically you want to take advantage of your visitors natural reading motion of left to right.
And place your opt in box above the fold and in the top right hand corner.
(Note: The term”above the fold” just refers to the part of your computer-or mobile- screen that your visitors can see, without having to scroll down,because on average you have about five seconds or less before your typical first time visitor bolts your site!
Consistently Implementing These Proven Business Growth Strategies Will Definitely Help You Take Your Business To The Very Next Level Or Two!
And if your opt in box is located beneath the fold, and they don’t already know who you are, a staggering 99% of your first time visitors will never stick around long enough to see it! Ouch!
Hopefully now, you are definitely start to better appreciate, the many potential money making advantages.
And why you definitely should be marketing your business and or service, using your very own, self hosted WordPress blog and or website. Don’t you agree?
(Q. Which one of these incredibly simple five strategies will you start implementing with your blog in the next 60 days or less?)
As always, if you got any value out of this post, then please share this on your favorite social media site or tweet this! Thanks!
And if you’re currently registered on Linkedin or twitter,and you’re serious about about doing
some type of power networking.Let’s get connected asap!
Extremely important note:And if by chance, you happen to know any of the lesser known podcasters,who also target,small business owners,service providers or aspiring startups
entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers.Please don’t hesitate to-either- pass their name and contact information directly to me or vice versa!Thanks!
And be also be sure you grab your powerful 22 step small business marketing idea kit! It’s a $97 dollar value! And for the time being, it’s free!
