If You Really Wanna Reduce Risk In Your Business Or Service!
Then You Definitely Need To Rely More On Power Networking Than Outrageously Expensive Traditional Advertising Campaigns!
Let’s say your company routinely distributes some incredibly popular premium steaks and either premium beer or lower end after dinner wines.
And “if” you and or major competitors are serious about the reduce risk factor of your business or service.
Then gaining a basic understanding of non traditional lead generation strategies or tactics. Is definitely worth putting the effect.
As you and or your major competitors are about to discover.
Successfully Growing A Business Or Service Is Lot Like Routinely Exercising A Critical Muscle!
Only in your case. You and ort your major competitors initially reach out to some of the most successful residential and commercial brokers.
And “if” it turns out their not necessarily big meat eaters. Let them systematically offer somehow your and or your major competitors best market tested, extremely time sensitive, first time customers only gift certificates.
To their tenants, associates, current, past and future neighbors. Their besties, siblings, in-las etc.
Their best vendors too. Entrepreneur without a doubt. This incredibly short list. Is more than enough to initially move you or your major competitors off center, agreed?
Think of the long term marketing possibilities. A couple invites their neighbors to lounge in the outdoor jacuzzi. And they serve them you and or your major competitors premium steak and premium beer or after dinner winner.
You know at least some of them will definitely wanna know “how” and where they can get hooked too, right?
As they tell X more. Meanwhile you and or your major competitors have created some perpetual, positive word of mouth and mouse buzz for literally pennies on the dollar, correct?
And What About Strategically Generating Some Long Term Repeat Business For Literally Pennies On The Dollar!
And now the end of your main season is coming to an end. But you still have some old steaks and premium bottles or cases of premium beer or bottles of after dinner wine.
So systematically contact your top 1-20 or X% of customers who easily spent the most money with you.
And offer them some practically irresistible discounts. And tell them their reason(s) for your temporary marketing/branding generosity.
Basically you’d rather ethically bribe and reward your best VIP (Very Important Person) customers with additional savings you know they’ll definitely appreciate.
Because they’ll continuously spread the word. Both on and offline.
And ultimately you’ll land even more first time customers for literally pennies on the dollar.
All It Initially Takes Is Major Order Here Or There!
So one of the recipients decides to treat the entire office. (Meaning those who like premium steaks and premium beer or after dinner wines to two or X number of premium steaks and beer or after dinner wines.
Guaranteed some of these first time customers will turn into extremely loyal, long term repeat customers. right? My friend hopefully without having to go much farther. You now have a much clearer understanding of “how to” reduce risk in your business or service. Any questions?
You Definitely Don’t Need To Increase Your Risk!
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly to me or vice versa! Thanks!
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(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on marketing your small business or service. I Recently appeared on.)
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