(Then Stop Neglecting Or Ignoring This Proven Path To Prosperity!)
Have you heard it said practically every adult person currently walking the planet, (whose at least 21) on average personally knows at least 250 other people?
You throw in the business rock stars currently walking the planet and suddenly 250 becomes 1,500 or more. And when you think about the average adult 21 and over. Who has an active personal Facebook page or Instagram account.
On average they probably have at least 250 semi active followers and or connections, right? So strategically and systematically tapping into their ready made influence is an incredibly smart way to go about scaling your business or service.
Would you not agree?
Consistently Generating Income Is All About Treating Your Ideal Prospects And Customers Like Proverbial Rock Stars!
Consider the following, and far too often overlooked marketing/promotional opportunity.
Just in the United States alone. (Entrepreneur if you had to take a wild educated guess.) How many state of the art baby cribs do you think are sold primarily offline on a daily basis?
My guess is probably a lot. Both in and out of malls. And of course probably a ton of them are also sold online every day as well.
For now let’s laser focus on just the daily, weekly and monthly offline sales. Because more than likely this involves local women from literally all types of backgrounds.
Having daily face to face interactions with other local female employees for these businesses who not only sell low to extremely high end baby cribs.
But other extremely popular, closely related products and services as well.
This Power Relationship Building Is One Of The Extremely Critical Keys To Some Consistent Explosive Long Term Growth!
So picture the following all too common occurrence happening a gazillion times a day. At least six days a week. A local female or females come into this popular store to potentially purchase either a state of the art mid level or higher end baby crib.
And because this particular business is non franchised and independently owned. And obviously these ladies (and occasionally) the men in their life who accompany them to the store.
They’ll also be purchasing other related baby products. But the female owner (and or) female manager(s) or assistant manager(s.) And every one of their exceptional female employees who constantly work the floor assisting customers.
Guess which popular, local women’s cosmetic distribution companies fragrance they’ll all be wearing? Because either you or one of your major, extremely marketing savvy competitors will make or at least strongly suggest the following arrangement with both the store owner(s.)
And by extension any and all current and future female staffers. Especially the ones who constantly come in contact with these local female customers.
Some of who are incredibly influential in their own right.
Entrepreneur This Is How You And Or Your Major Competitors Consistently And Systematically Take Things To The Very Next Level Or Two!
So imagine what starts systematically and consistently happening to you and or your major bottom line. (For literally pennies on the dollar BTW.)
Simply because you allowed the female owner(s) and all of her or their current and future female staffers. To sample at least thee or X number of some of your best selling fragrances.
Which typically come in 32 oz. bottles. And usually retail for at least $189 or X dollars per bottle.
And some of your more popular 64 oz. bottle fragrances. Typically retail between $575- $750 or X dollars per bottle. (For now you won’t even focus on your higher end fragrance sales strategies and tactics.)
So these workers pick out one fragrance they like best from the samples you or your major competitors provided. And instead of paying the current retail price of X. You and or your major competitors give them the bottle for either at your actual hard cost of X. Or give it to them free.
More And More Targeted Exposure Means More And More Laser Targeted Exposure!
Now as they systematically go about their daily meeting, greeting and servicing these local women from literally all types occupations.
Like nurses, CEO’s of this or that. Dentists, lawyers, stay at home moms, hair or nail salon owners.
Hair or nail stylist, office workers, secretaries, assistant managers, part time cab driver, teacher, professor, bank president, ad rep,
Local TV or local radio personality, local radio or TV producer, licensed realtor or licensed agent, mortgage broker or local CPA, CFP or local stock broker etc.
You know at least some of these women of substantial local influence of some. Will definitely want to know what the name of that particular fragrance is. And “how” soon can they purchase some for themselves, correct?
In which case these ladies who wish to participate. Can be paid X amount of dollars. And they can accumulate X amount of points for every opt in email lead or sale they generate for you and or your major competitors. Hopefully you can both see and appreciate “how” this just the tip of the proverbial marketing iceberg, agreed?
Coming up very shortly in part two. Yo or your major competitors are about to “discover” how to put scaling your business or service on marketing steroids and them some, okay?
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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And if you’re currently registered on Linkedin or twitter, and you’re serious about about doing some type of power networking. Let’s get connected asap!
Extremely important note: And if by chance, you happen to know any of the lesser known podcasters,(or radio show host)who also target small business owners, service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly to me or vice versa! Thanks!
(And be sure you head over to Spotify.com and setup your free account. This way you can listen to my podcast “The Marketing Minute” and leave me a greatly appreciated 5 star review. Provided you honestly feel it warrants it. Thanks!)
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on marketing your small business or service. I Recently appeared on.)
(And speaking of you consistently generating some type of reliable passive income. This may just be what you need right now. Click the link to “discover” the real secret of the ultimate insiders.)
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And help you master your effective communication in marketing skills.(No matter what your particular niche market is.) It’s a $97 dollar value and it’s FREE! Please note some links on this page are affiliate (income producing) links.
