Hopefully as you previously discovered in part one of this ongoing series. There’s an awful lot of proven psychology involved when it comes to extremely profitable marketing strategies and tactics. Don’t you agree?
This constantly being the case. Maybe it’s time you or your major competitors stop trying to swim up stream and instead embraced and benefited from this undeniable fact. Don’t you agree?
With that as a back drop the remainder of this post and series will laser focus on “how” you and your major competitors find and ‘discover” creative ways to not only get in front of your target or niche audience. But also get in systematically in front of both their personal and professional inner circle as well.
And of course it goes without saying for literally pennies on the dollar too.
Why Offline Marketing Strategies And Tactics Can And Definitely Will Fuel Your Current Or Future Online Marketing Efforts!
Quickly getting back to the Kevin Hart marketing example previously explored in part one. Since Kevin is basically an affiliate or JV (Joint Venture) revenue share partner with this extremely marketing savvy retail appliance dealer.
And they’re more than happy to pay Kevin or superstar entertainer X 25 or X% of the gross front end profits they help the retailer generate.
Because any and all of the gross back end profits they strategically generate from now on. They’re going to keep 100% of it minus any and all the marketing. promoting or advertising costs involved.
Case in point. Let’s say Kevin’s proactive opt in email building efforts help them build several lists totaling 1.5 million subscribers strong. And this after 150,343 or X have (for whatever reasons) long since unsubscribed.
And Kevin agrees to do at least one live zoom event per week over the next year (52 weeks.) And what he does is bring on a subscriber who has any type of legitimate online business or service.
Entrepreneur Money Earned Doesn’t Automatically Have To Be Spent On Personal Gratification!
And for 15 or X number of minutes basically interview them. And at or near the end of the interview they are allowed to share whatever web address they wish to. And hopefully they will have some type of list building offer.
And even though each entrepreneur who appears on Kevin or superstar entertainer X’s live zoom broadcast. They’ll gladly pay Kevin 25 or X% from their gross front end profits. Kevin’s going to gladly and strategically donate 100% of his earnings from this strategy to 25 of his favorite charities.
Sure this strategy helps him out at tax time. But that capital also does an awful lot of good too. Don’t you agree?
But once again as word spreads both on and offline about Kevin or superstar X’s generosity. This is even more positive reasons for his fans to embrace and promote his overall brand.
These Strategic Joint Ventures Allow Whomever To Leverage Others Assets And Potentially Valuable Resources!
This particular strategy after some strategic testing and some late night burning of the midnight oil with Kevin’s extremely savvy legal team.
Right before each of his live events in America only. The audience will see an extremely large picture of a totally pimped out Cadillac Escalade. And the first three or X number of rows.
Meaning those fanatical fans who clearly paid the most for their seats. They will be told to go to a specific website in the the next ten or X number of minutes only. And for just $500 or X amount of dollars.
They can enter an extremely time sensitive raffle. And win the Cadillac. And if there are any additional taxes for fee or surcharges to be paid. They are solely responsible.
And for everyone else in attendance who would like to enter the raffle. They are directed to the exact same site. But they “must” enter a specific three or X letter code. This way the state of the art paid email service provider software can proper segment them.
Because in reality there’s gonna be two separate raffles. Say what? The fans who paid the most for their seats only make a one time payment of $500 dollars or X to enter the first raffle.
And everyone else only makes a one time payment of $1,000 dollars or X. For their chance to win a pimped out ride which usually retails for $68,000 plus dollars. Either way it’s an incredible (ROI) Return On Investment, right?
Entrepreneur are you definitely starting to appreciate the hidden psychology which usually leads to some extremely profitable marketing strategies and tactics? I sincerely hope so.
P.S. Now as is customary during this part of our show. Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
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Extremely important note: And if by chance, you happen to know any of the lesser known podcasters,(or radio show host)
who also target small business owners, service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers. Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa! Thanks!
(Click the link just below, and watch the first video at the top of the page, if you’d like to see the entire 33 minute replay, of a guest podcast on
marketing your small business or service. I Recently appeared on.)
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