Here’s What Mega Influencer-r Tony Robbins Can Teach You And I About Successful Marketing Strategies!
Most if not all of you recognize and at least are partially familiar with mega figure and internationally known influencer-r Tony Robbins, correct? He’s pretty much been an established household name for several decades now, right?
Believe it not. Way back when. Tony also started out as a struggling virtually unknown quantity. And grew a mega recognizable worldwide – multi billion dollar brand in the process. But since his original entrepreneurial roots are definitely associated with extremely humble small business beginnings.
One of his latest entrepreneurial triumphs more than qualifies him and his world wide network of recognize able experts to teach you I about mega successful marketing strategies and tactics. (As you and your major competitors are about to discover.)
Granted he and his team of world wide experts are skillfully utilizing these proven marketing strategies and tactics on a massive scale. You and I should definitely take notice of all the potential current and future income generating possibilities….
This Is How Mega Successful Brands Strategically Take Things To The Very Next Level Or Two! (And Now Finally It’s Your Turn!)
So you may or not have heard. (Get this.) Recently Tony & (some of the most recognize-able), highly skilled and internationally known marketing and mega influencer-r friends held some type of massively successful virtual event. Where at least one million of his most proactive customers, social media followers and others paid X to attend and participate in this huge undertaking.
First of all not knowing “what” individual person paid to attend. The fact one million of them paid something equals a mega pay day. Don’t you agree? No doubt.
Now let’s start digging a little deeper. In order to “discover” and learn from some of both the obvious and not so obvious short and long term profit centers.
Right off the bat. Let’s say as soon as the participants paid their money to attend. Right after their order is processed. They’re immediately directed to some sort of “Thank You!” for your order page. (Pretty standard stuff, right?)
And offered one of Tony’s (or one of his top JV (Joint Venture) partners market tested, best selling, lower end digital products as a one time only (“OTO”) offer of some kind. (And of course Tony and his expert marketing team will constantly rotate some of his best market tested, low end “OTO” digital product offers via strategic A/B split testing in order to maximize his long term gross back end profits.)
Are You Starting To Notice And Appreciate How Even The Mega Influencer-s Among Us Stick To The Proven On Or Offline Marketing Fundamentals?
First of all (entrepreneur) if you can even wrap your mind around this. Can you begin to imagine or fully appreciate “what” a potential logistical nightmare it could be or quickly become.
If you or I were put in charge of trying host such a massive offline event? Obviously there’s no one offline location -currently in the world- where such a massive event could be held, correct? So you’re automatically talking about several offline locations at best, correct?
And do simul-casting from multiple -suitable- worldwide locations. Then think of all the ongoing coordinating you’d definitely have to do with the luxury hotels in any given area. It would be virtually impossible to guarantee rooms for so many people, right?
So obviously holding digital event is the only practical way to go. So imagine if only two percent of the one million paying participants invested just $97 dollars or X each. To invest in a digital recording of one Tony’s most popular one day (8 hour) events.
Where the live participants each paid $2,500 dollars apiece or more to be there. And 115 gladly invested this amount in order to power network with both Tony and any of his previously un announced surprise expert guests.
So one percent of one million means 10,000 participants invested $97 dollars each. (You get the pleasure of doing the math.)
Maybe This Term Multiple Streams Of Income Really Is More Than Just A Market Tested Buzz Phrase!
But wait. Remember two percent of the one million paying participants took Tony up on his “OTO” offer correct? So Tony’s market tested upsell to his initial market tested upsell. Went like this. For those who invest $497 dollars or X. (Meaning spending more than $97 dollars for the same digital product.
They automatically going into a drawing. Where the 1st grand prize winner wins. (Get this.) Three hours of “No holds barred” one on one time. Which will be professionally recorded and edited and sent to them.
But not only with Tony. Say what? But the 1st grand prize winner also wins three full hours with both Dean Graziosi and Russell Brunson, co creator of Clickfunnels.com fame Say what?
And as a really cool secondary prize. Every body else. Meaning for all of those who invested $497 dollars. They get to choose between. Either another 6-8 hour digital presentation of one Tony’s most popular one day workshop recordings.
Or one of Russell or Deans most popular, 8 hour recordings for any recent- private corporate events they’ve done. But let’s have a look at the math. Another 10,000 participants invested $497 dollars each. That math is awfully interesting is it not? For sure.
Basically before the main event has barely gotten started. Tony’s company just grossed an additional four or five plus million dollars. Huh?
Remember It Definitely Takes An Experienced Expert Team To Mega Scale!
Not to be lost in the marketing sauce. Tony and the members (associates and or employees) of his business. Did not sell a million tickets to his live virtual event all by themselves. No way. In fact were it not for his JV and or affiliate partners heavily promoting the event to their own opt in email subscribers and them revenue sharing the opportunity with power influence-rs.
The event would have not been anywhere near as profitable as it was. And we’re not to the most impressive part yet. Say what?
During this same live event. Tony actually sold an entirely different type of digital course. And are you sitting down entrepreneur?
He and his expert marketing team literally grossed over a billion dollars in one 24 hour period. Huh? That’s correct. And on top of all that. It’s barely scratching the surface of previously untapped marketing opportunities or previously untapped marketing possibilities. Huh?
You or your major competitors will discover exactly what some of those proven marketing secrets and little know strategies are. Coming up shortly in part okay?
For now are you now starting to better appreciate “what” mega influence-rs like Tony Robbins can definitely teach you and I about implementing mega successful marketing strategies & tactics? Say yes.
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