Sales 101 doesn’t have to mean old school sales methods!
(Introducing Five Incredibly Simple Things You Can Do Right Now
To Close At Least 25% More Sales!)
Have you ever noticed how no matter what type of formal (or) informal sales training, you or your sales staff may have (or) may actually be in the process of taking, your prospects always seem to have taken some sort of advanced sales 101 objection course as well?
Because it seems like they always seem to come up with the most unbelievable objections imaginable, don’t they? Seriously, if your still using some of the once really popular (formal/conventional) sales closing techniques, that were really in vogue some twenty plus years, ago, it’s time to wake up and smell the coffee.
Because although (ultimately), the real objective goal on selling (especially) face to face in the real world, gets down to getting to that all important “yes.”
If you or your sales associates are still consistently using “old school” closing lines such as:
1.) The old “feel, felt found.” Or..
2.) The “Ben Franklin close.”
3.) Or old faithful “‘The alternate choice” close etc.
These selling methods, while really in vogue twenty plus years ago, pretty much make your sales reps (and you) quite frankly, if you’re still bothering to use them at all, they make you seem like just another (run of the mill) me too, sales rep.
And that surely is not going to help boost sales, by any stretch of the imagination.
Closing More Sales 101 Doesn’t Have To Be Hard Or Complicated!
One thing is blatantly obvious, as it relates to the modern one on one (face to face) selling situations, that you or your sales staff will encounter.
Teaching or advising your sales staff to cling to these old school methods of attempting to close sales, will most definitely put them (and you) at a competitive disadvantage, because your prospect’s have heard the exact same (stale) sales closing methods repeated over and over.
Not to be misunderstood here; the basic fundamentals of successful selling, have not (nor will) they change any time soon. You and your sales staff, still have to first identify your prospects true needs, then position your business, product or service, as the most viable solution etc.
Companies will always need (to some degree) or another, outside companies to provide viable solutions to their constantly changing needs.
It’s just the process, of how you go about it, needs to be adjusted for today’s high tech modern business environment.
Which brings us full circle. The following five sales closing solutions, are not necessarily new school. Not at all!
In fact, they rely less on a (so called) secret closing method and instead rely on implementing solid fundamental problem solving basics.
That compel your customers and clients to go ahead, because your solutions get them where they want to go, quicker and more cost effectively than your competitors proposed solutions do!
Basic Closing Sales 101 Without All The Hype!
(Five Incredibly Simple Things You Can Do Right Now To Close At Least 25% More Sales!)
1.) Offer your prospects viable choices. Not to be misunderstood here. Not the old “alternate choice” maneuver mentioned previously.
Instead, offer at least two really viable choices, for ex; you can offer one choice, which is for them to go ahead with the desired purchase, or offer a second slightly more upgraded choice, that involves a free (or greatly) reduced 30 day trail offer.
People (your prospects) love choice! given them some viable ones, and at least 25% of them will gladly add to your bottom line.
2.) Entrepreneur, different prospects have different needs, at any given time. Here’s where your ability to recognize this undeniable fact can and will lead to a bare bones minimum of 25% more long term profits!
Because you will be proactively applying closing more sales 101. Offer payment flexibility whenever and wherever you can, because some prefer to pay by credit and or debit card, electronically via Paypal or via installments, some prefer to pay via purchase order etc.
If they truly want what you have to sell, but can’t pay for it the way they want. You lose sales! And perhaps them as a valued customer altogether!
Which also means, no repeat sales, no testimonials and no referrals! Do the math!
3.) Make them an offer they simply can’t refuse. In other words, where’s your irresistible offer? Dramatically slash that price or dramatically include those free bonuses and extend that Iron clad guarantee by an extra 60-90 days etc. Make it extremely hard for them to say no!
4.) Look for inexpensive, yet incredibly powerful ways to “add value” in their eyes to your offer(s.) Increase value (overall perceived value) without increasing your cost!
5.) And finally.. repackage (really repackage) older products and services, by combining them altogether (at a greatly) reduced price of course, and offer them along with some new time sensitive brand spanking new bonuses, that your joint venture partners gladly supplied and offer them to your best ex customers, in order to reactivate them!
Apply these five brain dead simple, surefire methods to your marketing arsenal and without a doubt, you will definitely become a member of the “closing more sales 101 club!
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