Who Says You Can’t Discover The Right Types Of Entrepreneurship Even While You’re Working Full Time For Somebody Else! Part Two
After reading and being exposed to several of the real world marketing lessons and strategies in part one, hopefully you’re starting to appreciate, how the right types of entrepreneurship.
Will definitely, not only make it a lot easier, but a whole lot more likely you’re gonna be successful, on some level. And the remainder of this post, will dive head long.
Into how a success minded, aspiring entrepreneur can get started, even if they’re currently working as a full time hair or nail stylist.
And they have no formal business training whatsoever.And they also, didn’t graduate at the top of their class, with a MBA from Harvard Business School.
And currently, no local bank or credit union, would lone them a nickel to start a business or service.And they also don’t have seed capital whatsoever, to start or buy into an existing business or service.
Yet in spite of these initial challenges.They have decided, based on their current situation.They can still leverage their current assets and or resources, and create potentially profitable, entrepreneurial situation.
Even though they’re currently working full time for someone else.Say what? Have a look and you be the ultimate judge.
So How Do You Or Any Other Aspiring Entrepreneurs Start Getting Done Even While You’re Currently Working Full Time For Someone Else!
Quickly picking up where part one left off. As you vividly recall. As fate would have.Just by chance. One of the managers, from the retail jewelry store, located two offices down, in the same mini strip mall. They strolled into the hair (or) nail salon, where the aspiring, full time hair/nail stylist currently work full time.
And up til now, has really only fantasied seriously pursuing some type entrepreneurial venture of any kind. Especially one, where you can leverage, your current situation. Which is somehow develop, a fairly low cost way, to further monetize., the (on average), 60 women per six day work week.
And when you multiply 60 customers per six day work week, times 51 weeks per year. You along with the manager from the retail jeweler store, located just two office suites down, in the same mini strip mall.
You both get 3,060 local women.From basically all walks of life. (60 local women hair stylist customers x 51 work weeks per year, equals) a grand total of 3,060 local women customers per year, who pass through this one tiny, mom & pop style hair salon.
And remember, the stylist normally takes off at least one week per year, for vacation. And it doesn’t take but a nano second, for the extremely sharp manager, to see some untapped marketing opportunities and or possibilities here.
Being A Successful Entrepreneur Definitely Means Not Only Being Able To Spot Potential Money Making Opportunities! (But Having The Necessary Mental Determination To At Least Start Your Projects!)
Case in point.After the female manger, confides in you. She and two of the other female workers, who’ve been employed with the jeweler, for at least three years.
They’re allowed, to wear some of their favorite, high end diamond studded earrings.Which typically retail for at least $500 dollars a pair.But they don’t own the earrings.
But they use them, as a proven strategy, to start conversations, with other local women. Knowing, if those women don’t become first time or repeat customers within 90 days or less.
They directly or indirectly know, work with, are related to, or live near someone who will. And it’s right then and there, you propose your very first, JV (joint venture), compensation based partnership, with the manager, and ultimately the owner of the retail jewelry store.
You successfully demonstrate, your understanding, of the potential lead generation savings, on the front end of the jewelers, typical (CPL) Cost per lead costs.
Plus, you make the manager aware, of how, if nothing else. The hair stylist can A/B split test, using some type of, extremely time sensitive, first time customer discount from the jeweler.
As an exclusive upsell premium, to induce the hair or nail salon stylists best customers, to upgrade to a wash, rinse and trim treatment.Plus by doing so, they’ll automatically save X% off for their trouble.
Why Not Test Some Of Your Very Best Entrepreneurial Ideas And Or Strategies While You’re Currently Working For Someone Else!
Being extremely impressed, with your rather thorough understanding, of the marketing and promotional basics.Here’s what you and the manager, and of course, the owner of the retail jewelry store, initially agree on.
Especially after you point out,(and they both agree), the jewelers ideal female customer, currently has a total lifetime customer value metric, of somewhere between $3,500 -$10,000 dollars.Over the next five to seven year period.
So all three of you eagerly agree. If the hair or nail stylist. Will simply add their name, to the back of the (1,000) plus business cards, the jeweler will gladly provide them with.
And hand write a date, which is no more than 14 (or X) number of business days out. And just alert these local women.Just for dragging a friend with them to the jewelers store, whose at least 18.Before the expiration date expires.
Not only do these potential first time customers, save 40 (or X%) off their very first purchase up to $500 dollars. But simply for joining the jewelers opt in email/mobile marketing list.
They automatically get entered into, the jewelers monthly free drawing. For chance to win, an absolutely beautiful, diamond studded necklace, which normally retails for at least $2,500 dollars! Say what?
Who Says Your Tangible And Non Tangible Assets And Or Resources Can’t Be Or Become Extremely Valuable!
Here’s the other thing, both the female manager and the owner sees as mandatory.They allow you to purchase, a really nice pair of diamond studded earrings, which normally retail for at least $600 dollars a pair.Huh? But the hair or nail stylist only pays the actual hard costs of just $300 dollars a pair.
Obviously, their main rational being. As those 3,060 local ladies per year, sit in the hair or nail stylists-s chair. They know at some point, what the topic of conversation, will quickly be or become, correct? Absolutely.
And if just 30% of them, plus the 50% of that number drags a friend with them. And the average purchase is just $300 dollars each.This equates to several hundred thousand dollars.
On the initial front end, correct? For sure.In part three.You’ll discover even more proven ways, for (you!) or the budding entrepreneurial hair or nail stylist, to monetize, the different types of entrepreneurship.So please stay tuned.
Are You Finally Starting To Appreciate How Some Form Of Untapped Opportunity Is Just An Untapped Strategy Or Two Away!
P.S.Now as is customary during this part of our show.Please share your extremely valuable comments (in the comments section below) that you can apply to your business,product or service in the next 30 days or less!
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And they’re pro-actively looking for potential guest speakers.Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa!Thanks!
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