How To Increase Visibility For Literally Pennies On The Dollar!Part Two
So hopefully after reading and re-reading part one of this ongoing series.
You can definitely appreciate, how to increase visibility, for literally pennies on the dollar, right?
And how you can maintain your newly created visibility, without having to rely on, some outrageously expensive, dismally performing, traditional mediums or methods.
There are literally, all types of untapped and or severely under utilized visibility increasing approaches.
Provided, you’re willing to inexpensively test and monitor them.As you’re about to explore.
You Can And Should Embrace Certain Market Tested Branding Methods!
Quickly picking up where part one left off.As you recall, one of my 477 youtube videos, on ‘how to get a bank loan.”
To date, it has in excess of 56,000 total views. Think about this potentially eye opening numbers for just a second.
Let’s say you’re a professional money seller.Huh? Meaning, you’re a licensed, commission only mortgage broker, who specializes in helping home and or property buyers, secure financing, to (either) buy their home and or investment property of some kind.
And typically, you receive, anywhere from 1-1.5% of the gross loan amount, as your fee, for helping the borrowers secure their financing.
So o a typical loan of $150,000 dollars. The commissioned only mortgage broker, stands to earn, anywhere from $1,500 – $2,250 dollars. Not bad,right?
A Really Simple Visibility Strategy Beats An Overly Complicated One!
Case in point. While this particular video featured in this blog post, is hosted on youtube.
It’s also pinned, on the profile page on my twitter account.Seen the screen shot image below. This way, as I constantly drive targeted eyeballs to my twitter home page.
Invariably, some of them will check out my profile page, even though it’s definitely, still a work in progress.
How To Increase Visibility For Literally Pennies On The Dollar!Part Two
That screen shot image above, is what my twitter visitors see, when they visit my twitter profile.
It’s the pinned video, of my “how to get a bank” loan video.This additional free exposure, helps increase my overall views, does it not?
As Often As You Can Implement The Type Of Proven Branding Strategies Which Also Boost Your Overall Visibility!
So imagine this. You or someone you know, and or are personally related to.
They’re a commissioned only mortgage broker.Meaning they only get paid, (earn their commissions), when they actually close a loan of some kind.
So they’re currently using, several different types of potentially expensive, paid advertising and or promotional strategies.
In order to, (initially) locate, semi qualified borrowers, some of whom, will qualify and eventually close on some type of loan.
Who Doesn’t Want To Be More Visible?
However, what do you think they and or their major competitors will do.
When they (either) discover totally on their own.And or they’re made aware, (possibly by you),there is a potential source of leads, (semi qualified prospects), which currently totals in excess of 56,000.
And constantly growing.Say what? Think about these potentially eye opening numbers for just a moment.
Let’s say just one percent of 56,000 of these semi qualified eyeballs, actually closes a loan, for at least $150,000 dollars.
How’s This For A Brand Awareness Strategy!
Which means, the commissioned only mortgage and or loan broker, stands to earn a commission of at least one percent, ($1,500 dollars), on a loan of $150,000 dollars, right? ($150,000 x .01 percent = $1,500 dollars.)
One percent of 56,000 equals 560 closed loans, doesn’t it not? (56,000 x .01 % = 560.) Now then, 560 potential closed loans, times $1,500 dollars apiece.
Did you put those numbers into your calculator slowly? If so, you should have got $840,000 big ones, correct?
Now here’s the $64,000 dollar question for you. How much of a lead generation, (aka) cost per lead (CPL) fee, would you be willing to invest, in order to get direct or indirect access to this particular avalanche of semi qualified traffic?
Devising A Branding Strategy Is A Whole Lot Easier And Far Less Expensive When All Involved Parties Stand To Gain!
Of course, would it really be so bad? Or such a crime, if your commissioned only mortgage broker and or loan broker, only closed a half a percent, out of 56,000 potential leads.
Meaning, what if only half of 560 leads, or 280 leads actually closed on loans, for a $150,000 dollars each.
Which equals half of $840,000 dollars. So what if they only grossed $420,000 dollars off of 280 leads. (280 x $1,500 dollars = $420,000 dollars.)
Again, how much would you be willing to potentially invest in some type of mutually beneficial cost per lead arrangement, in order to get a chance, to close anywhere from a half to one percent of 56,000 potential leads.
Would anywhere from $10-$50 dollars per lead, be reasonable or not? Or just meet in the middle, and say $20 dollars per lead, regardless of the eventual outcome.
Perhaps you should forward this blog post to them, and let them decide.In any event.
Are you definitely starting to better appreciate, how to increase visibility? For literally pennies on the dollar. Great!
P.S.Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below) that you can
apply to your business, product or service in the next 30 days or less!
As always, if you got any value out of this post, please Google Plus or tweet this.Thanks!
And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your gross profits by as much as 25% in the next 90 days or less.
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