How And Why You Ca Definitely Benefit From Some Of The Very Best Marketing Strategies For Small Business Owners And Or Service Providers!
You probably think, (especially) in the Internet age.
You simply have to be using some form of paid advertising, in order to systematically grow your business and or service. Correct?
Well, certainly once you get the paid advertising fundamentals down, it definitely makes sense for you leverage paid advertising platforms, like Facebook and or twitter etc.
However, what may not be as readily apparent is, some of your very best small business marketing strategies and or tactics.
May not actually involve you being extremely active online at all! Say what?
Hold on to your natural skepticism, until you’ve initially read and re-read this entire post, okay? Thanks!…
So Who Else Definitely Wants To Utilize Some Advertising Strategies For Small Business Owners Or Service Providers With A Creative Streak!
Case in point. Let’s say you’re a rather marketing savvy CFP (Certified Financial Planner), who clearly understands, the total lifetime value of a client who currently owns a business and or service of some kind.
Typically, based on the number of years they remain a repeat, long term client.
And the total gross front and back end value, of the products and services they purchase from your firm. And all the future referral business they continuously send your way.
Plus, any and all, bank account filling, written, audio and or video testimonials they do for you over the years.Not to mention all the positive, viral word of mouth buzz they create for you.
Both on and off of social media. 😀 Each brand new customer, who develops into a steady, long term repeat client.
Is easily worth somewhere in the neighborhood of $15,000- $40,000 dollars! Over a five to fifteen year period. 😀
Just Because You Don’t Initially Have The Very Best Business Strategy Doesn’t Mean You Can’t Make A Really Good Go Of Things!
Case in point. Since your firm definitely wants to target local small business owners and or service providers.
You will initially target three local, non directly competing vendors.
In order to leverage their specific customers and or target audiences. So you all eventually profit, either on the initial front or back end of your sales funnel. Or both. 😀
Why You Gotta Implement A Marketing Strategy And Or Plan Which Definitely Plays To Or Highlights Your Strengths!
Remember, since your total lifetime customer value metrics for small business owners/service providers are pretty darn good, right? No doubt.
You can definitely afford to be and get a little creative. So you approach a local, non directly competing vendor, who leases P.O boxes for individuals and or small business owners, service providers and or aspiring entrepreneurs etc.
Offer to sponsor a raffle. Where for just twenty (or X) numbers of dollars.
Use some relatively low figure, in order to entice as many participants as possible.
The 1st grand prize winner, wins three full years. In order words, 36 six months worth of deluxe P.O boxes services! Say what? 😀
And the second grand prize winner, automatically wins six months, and the third grand prize winner automatically wins three months, or 90 days worth of deluxe P. O. boxes services.
All entrants have to be current, in order to enter. 😀
Here’s How You Take Some Small Business Advertising Ideas And Put The On Marketing Steroids!
Hopefully, you did notice the incredibly subtle marketing twist, right? You didn’t use ole faithful this time. Huh? 😀 Meaning you didn’t promote a free drawing.
The main reason being. No matter how many or how few participants there are. You want them to have some real financial skin in the game.
Because, the ones who invest X in order to participate in your extremely time sensitive raffle.
They’re far more likely, to purchase something, and at least refer a few others. Once all the marketing smoke ultimately clears. Don’t you agree?
Where as those who enter your lead generating free drawing. At least some of them, want access to your freebie and nothing more. 😀
Since you’re actually funding (paying for) the raffle. As part of the P.O. box owner(s) follow up process.
All the runner ups, get both yours and one of the P.O. box owners, best market tested follow up offers.
Which of course is extremely time sensitive. 😀
The Right Customized Business To Business Marketing Strategies And Or Tactics Can Be Extremely Lucrative!
In order to potentially sweeten the pot, plus create some additional, viral positive word of mouth or mouse buzz.
You’ll also negotiate, to have a reputable,non franchised local printer participate as well.
They will agree, to provide, an extremely time sensitive, discount coupon for first time customers only.
And the coupon/gift certificate, will become a part of your secondary gifts, valued at X!
Hopefully, it has, (or it’s) finally starting to dawn on you, how and why you can definitely benefit (long term), from some of the very best marketing strategies for small business owners and or service providers. Don’t you agree?
Great. See you in just a little bit in part, okay?
P.S.Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below) that you can
apply to your business, product or service in the next 30 days or less!
As always, if you got any value out of this post, please share this on your favorite social media platforms or tweet this.Thanks!
And if you’re currently registered on Linkedin or twitter, and you’re definitely serious about doing some form of power networking. Let’s get connected asap!
Extremely important note:And if by chance, you happen to know any of the lesser known podcasters,who also target,small business owners,service providers or aspiring startups entrepreneurs etc.
And they’re pro-actively looking for potential guest speakers.Please don’t hesitate to-either- pass their name and contact information directly
to me or vice versa!Thanks!
And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your gross profits by as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.(No matter what your particular niche market is.)It’s a $97 dollar value and it’s free!
