Are there any extremely dedicated and savvy entrepreneurs, who are up for, wasting more of their extremely hard earned money, on outrageously expensive, dismally performing, traditional ads and or promotional campaigns?
Any takers?
Let’s hope not. Because ladies & gentlemen, just in case it’s not totally obvious yet.
Practically anyone, including a stone cold newbie in business of any kind.
Can throw money, (while they have access to it anyway!), at dismally performing ad campaigns.
But do you really wanna go and or continue down that dreadfully expensive road. I didn’t think so. 😀
So let’s take a much closer look, at some of the far less expensive, yet far more potentially profitable marketing alternatives, some extremely marketing savvy entrepreneurs put to very good use. Practically everyday. And now it’s you turn.
So Who Else Definitely Wants To Know What Some Extremely Marketing Savvy Entrepreneurs Consistently Do In Order To Get The Word Out Really Fast!
Let’s say, you currently own and run, a fairly successful, (single location), retail jewelry store. And rather than continually spend, anywhere from $25,000 -$50,000 dollars a month, on outrageously expensive, traditional advertising and or promotional campaigns etc.
You’re constantly looking for, some battlefield tested ways, of initially reaching your target audience, then growing your business, through some positive word of mouth and mouse buzz.
Only up until now, you simply haven’t quite figured out, how to actually do it. That is, until one of your favorite, long time customers walks in, whom you haven’t seen in a quite while.
And during the course of his browsing for a brand new Rolex watch, you suddenly have a flash of utter marketing brilliance! 😀
Power Networking And Brainstorming With Your Current And Former Customer Can Definitely Lead To Discovering some Bank Account Lead Generation Strategies And Or Tactics!
Turns out, this particular, semi inactive customer, is a local dentist, with his own practice. And he’s also, an extremely avid golfer.
Although truth told, he truly doesn’t have much to brag about just yet. And definitely shouldn’t close his practice, in order to pursue his dreams of making it big on the PGA, (Pro Golfers Association) tour! 😀
However, one particular thing he mentioned, definitely got your creative marketing juices flowing.
Turns out, he and several other local professionals, would love to join, this rather upscale country club, at a mere $17,500 dollars in dues per year.
Because, lots of other local professionals are members, and the status it brings, would further help his practice grow. Because he definitely wants to expand into some of the higher end services.
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So here’s what you propose, which will not only will provide the good doctor, with $12,000 dollars per year, towards their annual dues, in this rather prestigious country club! Say what? 😀
But you’ll also gladly, provide them, with a $15,000 dollar Rolex watch, which they only have to pay the jewelers actual hard cost of $7,200 dollars or X.
Which means, now the good doctor, (or whomever) it is of local influence,only has to reach in his or her pocket, and pay the remaining $5,500 dollar balance per year, in order to join the club.(Or to do X! 😀 )
($17,500 – your $12,000 dollar annual contribution = their remaining unpaid balance of $5,500 dollars a year or X.)
Where the vast majority of his or her local peers are currently paying the full $17,500 dollars a year and up!And gladly doing so! 😀
Who Says Your Entrepreneurial Skills Can’t Give Your Business And Or Service A Decided Edge!
Now, let’s quickly talk about the long term positive affect, this rather simple marketing strategy will definitely have, on the jewelers bottom line.For literally years and years to come.
First and foremost, you best believe, before the good doctor starts his/her car.
He or she’s definitely already sent a ton of text messages, to their closest relatives,neighbors, fellow board or committee members, and or golfing or card playing buddies, correct? 😀 For sure!
Next, once he or she hits the greens (golf course) at the elite country club.And or attends the next, extremely high profile, major social event or two. 😀
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Some of the other regulars, will most definitely take notice, to his or her rather eye catching bling (jewelry), will they not? (You’d better hurry up and know it!)
And he or she will be only too happy to inform them about his/her rather usual arrangement with the jeweler, will they not? 😀
And of course back at the office, all the other dentist, (his/her colleagues), and his/her secretaries and dental assistants, will gladly repeat his/her story, to their professional and inner circles as well. Correct?
Plus they’ll be constantly storming social media with texts, tweets, photos and some really cool videos etc.
(Ladies & gentlemen, hopefully you do honestly understand and truly realize, your or my very best PPC (Pay Per Click) advertising campaigns, will never, ever generate these types of long term, residual benefits! Period!)
Isn’t It Funny How Some Really Simple Yet Proven Lead Generation Strategies And Or Tactics Can Definitely Help Improve Your Bottom Line Really Fast!
And of course, part of their arrangement is, the doctor will keep a stack of the jewelers,best market tested, two sided business cards with him/her at all times. 😀
And the’ll gladly hand them out like candy. 😀 Side (A.) will offer the jewelers monthly free drawing, for one man and woman every month, the chance to win a $2,500 watch and or necklace.
Their choice! And side (B.) will say they are being referred by the dentist or whomever. And offers first time customers, X % off their very first visit.
Ladies & gentlemen, you’d best believe, over time, this dentist, a local lawyer, a CPA, a chiropractor, nurse or anyone else, who participates in this marketing approach.
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Is definitely going to help this extremely marketing savvy retail jeweler, and or any other savvy retailer, get the word out really fast! Don’t you agree?
So is it now, much more obvious to you, how some extremely savvy entrepreneurs, are able to consistently get the word out really fast! For literally pennies on the dollar.I sincerely hope so!
P.S.Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below) that you can
apply to your business, product or service in the next 30 days or less!
As always, if you got any value out of this post, please Google Plus or tweet this.Thanks!
And be sure you grab your explosive free 22 step small business marketing idea kit series, because it will help you increase your gross profits by as much as 25% in the next 90 days or less.
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