Why Savvy Entrepreneurs Market Their Products And Services Just Like Rockstars Do!
You probably don’t think, former rock stars, and some of today-s savviest entrepreneurs, have much in common, right?
In which case, you’d probably be totally surprised to find out different, right? Case in point.
Some of today’s and yesterdays, biggest rock stars in the world, totally have the life, do they not?
Meaning, they get to do exactly what they love doing the most. And literally,still earn millions of dollars in the process.
And for those former heavyweight rock star icons, they still get treated extremely well.
Even in their middle aged years, because they can still go out on the road.
And embark on successful world tours, even though, they don’t or can’t quite consistently fill the 50,000 plus stadiums any more.
(At least not like they could in their major heyday anyway.)
They can still consistently attract enthusiastic large crowds, of ten thousand plus.Not bad for act supposedly past their heyday, right?
So doesn’t it makes sense, for you and I, to emulate some of their secret sauce marketing strategies, to help fuel our small business growth? After all, isn’t that what extremely savvy entrepreneurs do?
Why Extremely Savvy Entrepreneurs Should Definitely Market Their Extremely Valuable Products And Services Just Like The Iconic Rock Stars Do!
Case in point; a buddy of mine, who grew up, during the early and mid 80’s, and was and for the most part,and still is a huge enthusiastic fan of various heavy metal, and alternative rock bands of that particular era.
He and his wife, just went on a 14 day cruise throughout the Caribbean, where at least ten of the major heavy metal giants of that particular era, provided the entertainment throughout their entire trip.
And the participants, basically pay a not exactly cheap fare, to schmooze with these heavy metal icons of the past!
And they get to take pictures, and get some of their favorite, most treasured memorabilia autographed! And listen in, and participate in lively group interview sessions etc!
And of course, the bubbly is freely flowing, and the participants briefly get taken back to their roaring youth, and they capture some priceless memories via photo and or video,which they gladly share with friends and relatives with similar interests.
And rest assured these memories don’t come cheap! Sound good?
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Now let’s briefly focus on some of the potentially profitable benefits, for both cruise ship business owner(s), and these iconic, former heavy metal, and alternative rock legends!Who in spite of no longer being in their heyday, are still enjoying the perks of being rock star icons!
First of all, the extremely marketing savvy cruise ship owner(s), literally leap at the chance, to fill their ships with any type of readily identifiable target market. Such as rabid fans of iconic 80’s, heavy metal, and or alternative rock bands!
Because they realize all too well, these rabid fans, who are located on every major continent in the world! They’ll gladly pay extremely good money, for a 10-14 day cruise, in order to rub shoulders, with some of their all time favorite, iconic heavy metal, alternative rock acts!
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Plus, meet and greet other equally rabid fans from all over the world! So this type of theme based cruise, is practically a no brainer for the cruise ship line.
And by the same token, these former heavy metal icons, will gladly agree to one of these type of promotional tours, because first and foremost, they get to travel to some of the most exotic locations in the world for free!
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But here’s where the all important, back end sales funnel component, of these iconic heavy metal legends, definitely come into play!
One particular band, which appeared on the venue my buddy and wife paid to see.
Get this. Even though they’re definitely icons from the 80’s, they still currently have, over 4.5 million extremely active twitter followers! Say what?
So imagine, let’s say there are at least, 7,500 people on one of these 10-14 day cruises! And this extremely marketing savvy heavy metal band, offers at least three participants, who join their opt in email/mobile database, the chance to win $15,000 dollars in cash each!
Plus airline travel credits worth at least $5,000 dollars, ( or X),and free four or five star hotel accommodations worldwide, valued at X!
Who Says Iconic Heavy Metal Bands Can’t Be Extremely Effective At Lead Generation?
All that, just for entering their free drawing! And at or near the end of the cruise, they text or email the three guaranteed winners!
(Who they’ll invite up on stage one at a time, and allow them to briefly address, their fellow groupies! And take pictures or record some short, (extremely memorable) videos with the band back stage!)
In reality, as they continually build their list, they will be offering several, market tested back end offers, as registered affiliates, of top airlines, major international hotel chains, the cruise ship, rental car companies and several other major players!
(Important hint: Please pay extremely close attention, to the video included with this particular post. Because it brilliantly describes, how the viral element of a marketing campaign actually works!And the Google robots (aka) spiders, manually work their way, from site to site, strictly by crawling relevant hyper links.)
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And you best believe, at least 90% of these paying participants, are extremely active on social media!So when the band sends them, (either) an extremely time sensitive, unscheduled, ‘broadcast’ email alert, and or an extremely time sensitive text message etc!
And offers $1,500 dollars in cash, (or X) to the first 25 VIP subscribers, who share their link and generate at least X amount of dollars, in either direct sales and or sign ups etc!
You best believe, those rabid fans, will get after it in a major way! Now that’s how you build an extremely profitable sales funnel, don’t you agree?
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If so, that’s just a few of the potentially profitable reasons why, extremely savvy entrepreneurs (such as yourself), definitely should be marketing, your extremely valuable products and services, just like the iconic rock stars do! Don’t you agree?
P.S.Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
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