How Come So Many Smart Business Owners Neglect This Proven Marketing Strategy?Part Four
So you definitely do consider yourself an extremely savvy small business owner, service provider and or savvy startup entrepreneur, correct? Great! That’s really good to hear.
However, with that being said, hopefully you have begun to realize, and appreciate, by you constantly ignoring, and or neglecting altogether, the potential income producing back end of your business/service.
You’re potentially kissing off a long term, perpetual income generating goldmine sales funnel, and you may not even be aware of doing so.
Part four of this ongoing series, will hopefully, help you begin to not only see, but really begin to appreciate, the marketing opportunities and or possibilities, you have at your fingertips.
How Come So Many Extremely Savvy Small Business Owners And Or Service Providers Totally Neglect This Vitally Important Part Of Their Business?
Are you familiar with mega best selling author Robert G. Allen? He’s written several best selling books, initially about ‘how to’ successfully invest in different areas of real estate investing,using (so called) creative financing and or “Nothing Down” financing methods.
And once his books ,(and subsequent) home study courses started selling like crazy, he and his astute marketing team, immediately developed an incredibly lucrative, back end, ‘how to’ seminar/coaching/mentoring, perpetual sales funnel component to his constantly expanding business empire.
Which over the years, has amassed him and his numerous joint venture/cross promotional partners, literally tens of millions of dollars.
And in the process, made him a house hold name,(do to his numerous TV and radio interviews), a mega best selling author, a highly sought after -extremely well paid- keynote speaker, high paid consultant/coach, and a highly sought after potential JV-joint venture- partner,and a multi millionaire many times over to boot!
Not bad, for a guy, once totally convinced, he simply could not write to save his life!
How Your Highly Developed Entrepreneurial Skills Can And Will Pay Off Big Time!
So after Robert Allen had become a bankable author, and extremely popular lead magnet draw, keynote speaker on the ever popular, ‘how to’ make a fortune using little known, “No Money Down” real estate investment strategies circuit.
Along came this life changing medium called the Internet.
And unlike most of his peers, ole Bob readily grasped the enormous long term marketing (aka) money making potential of this particular marketing tool.
So much so, he decided to do what his does best. He decided to write a book, (actually) he wrote an ongoing multi part series of mega best selling books, about, ‘how to’ make a fortune, using the Internet as your primary marketing vehicle, and all of it’s modern day technology.
And he also created a ton of successful paid membership sites, and created a slew of incredibly popular offline workshops, (digital’how to’ courses),(and high priced coaching packages) showing tens of thousands of willing participates, how they could do it too.
Savvy Entrepreneurs Create Potential Money Making Opportunities Not Just Sit Back And Not Wait For Them To Magically Appear!
However, before any of that actually transpired, there was just one little (semi) minor detail, sort of hanging in the balance. Ole Bob hadn’t actually earned a nickel via the Internet yet! Say what? That’s correct.(He was just super pumped about the infinite possibilities of doing so!)
But unlike so many others, Bob by now, was a highly accomplished, mega successful,(best selling author), and extremely savvy marketer in his own right. Who had literally banked tens of millions of dollars.
And his signature brand, (reputation) was based on strategically using, and handsomely profiting from various forms of marketing leverage.
He literally made his initial fortunes, using proven concepts like O.P.M,(Others Peoples Money), O.P.E. (Other Peoples Experiences),and O.P.A. (Other Peoples- money making Assets etc.)
So even though -technically speaking-, ole Bob had yet to earn a dime online, (fortunately) he knew, several respected experts-in their own right- who had not only done so! But were currently earning millions, doing so!
And he reached out to them, and offered each one, a separate chapter in his upcoming book, ( which he was currently heavily promoting),about ‘how to’ make money using the Internet, in exchange for massive free exposure.See ‘how’ he once again, strategically used a proven form of O.P.A?
Ever Notice How Some Of Your Very Best Lead Generation Strategies Can And Definitely Will Lead To Even More Lucrative Marketing Possibilities And Or Opportunities?
So these respected Internet marketing experts, literally leaped at the chance, to get massive free marketing exposure, simply by being featured in one of, and or several, of mega best selling author, Robert Allen-s books!
Very similar, (BTW!), (on a much smaller scale!)to the opportunity recently extended to me, by my expert Internet marketing coach and mentor, “Jupiter Jim Landers.”
As you recall, Jupiter Jim, recently created this awesome,four part ‘how to’ strategically use Aweber-s paid email marketing services platform.
And he prominently features yours truly’s blog address, throughout this entire series. (See the screenshot image just below.)
So How Many Small Business Owners Constantly Miss Out Because They Don’t Do This?Part Four
Effective Lead Generation Strategies Can Go A Mighty Long Way Towards Building Your Credibility!
In reality, this particular marketing strategy, is highly back end income generating, for both Jupiter Jim and myself. You’ll see why in part five, okay? For now, are you starting to fully appreciate, how and why, your resourced challenged small business and or service, definitely needs to develop some type of income producing back end components asap? Say yes.
P.S. Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below)
that you can apply to your business, product or service in the next 30 days or less!
As always, if you got any value out of this post, please Google Plus or tweet this.Thanks!
And be sure you grab your explosive free 22 step small business marketing idea kit series,
because it will help you increase your profits by as much as 25% in the next 90 days or less.
And help you master your effective communication in marketing skills.
(No matter what your particular niche market is.)It’s a $97 dollar value and it’s free!
