You can effectively double sales!
Do you know (how to) use the negative data within your industry to help double sales?
Did you know or currently realize how the ultimate inside sales professionals like world renowned Superstar, (like the the late great) business building expert Chet Holmes expertly uses accessible negative data (found) within your industry to dramatically boost sales?
For ex; do you realize that currently (on average) no matter what your particular niche is.
Only about 3% of your target market(at any given time), is actually looking to buy your particular product or service right now. It’s true.
And another 6-7% is actually truly open to buying it right now. And sadly, on average the other remaining 90% are basically (equally) divided into the following three categories.
It’s Definitely A Whole Easier To Increase Retail Sales When You Understand The Real Motivations Of Your Target Audience!
A.) Pretty sure they’re not currently interested in your products or services,but could be persuaded now or in the not so distant future.
B.) Haven’t really given your particular products or services any thought!
C.) Definitely know their not currently interested at this time!
So just depending on what type of battlefield tested marketing approach you take, at least 90% of your potential market, poses a potential up hill climb in order to finally get a sale of some kind.
With that as a starting point. Let’s turn your attention to how you can skillfully combine these next eleven surefire money making marketing strategies, and within the next twelve months or less, (just depending) on how aggressive and honest you are, safely and effectively double your sales.
These Eleven Powerful Market Tested Strategies Used On An Individual Basis Alone Cannot And Will Not Help You Double Sales!
While these eleven proven strategies are certainly not of the get rich quick variety, they can and will put tons of fast cash in your pocket by helping you avoid certain failure or gain superior marketing leverage (and) thereby increase your overall sales productivity by 250-500% or more!
Because these market tested strategies might increase your current rate of returns by ten or twenty percent or more. Because they are just that powerful, when systematically used in a synergistic method. Bare in mine, individually none of these strategies (half way) implemented can carry the day!
And they are not meant to used that way. However, you can and should slowly (via testing) and tracking, begin to implement each of them, until you have them all constantly contributing to your overall sales success. And that includes (both) the front and back ends of your business, product or service.
And your top joint venture partners front and back ends of their businesses as well.
Introducing Eleven Little Known Marketing Secrets To Help You Safely Double Sales!
1.) Sounds simple enough, but when it comes to effectively marketing to your target market, choose your target market first, then decide(through) testing of course, which mediums (on or offline) provide the most cost effective vehicle to consistently reach them.
In other words if your particular service is accounting, don’t decide to spend (more like) throw your precious ad dollars at local radio spots, unless you can pre confirm that local radio stations are one of the most frequent hangouts of your particular niche audience.
2.) Anytime you successfully use (offline) direct snail mail and you get at least a ten percent response rate (or more) to your sales letter/postcard etc. Immediately turn around and send a follow up letter to the remaining 90% that for whatever reasons, didn’t respond to your initial mailing.(This is a proven strategy to help you periodically double sales!)
The More Skilled You Become The More Profitable Your Marketing Funnel Can Become!
(May be they didn’t have the money available on their credit card at that particular time to take advantage of your offer!)
Of course, if you included any type of free, (yours to keep no matter what) bonuses in order to induce sales, (and if you didn’t) you definitely should be! Of course, adjust your second offer accordingly, but immediately mail out your follow up order asap!
3.) Along those same lines, and just to piggyback off strategy # two. The next thing the (ultimate insiders) do is immediately send a third sequential mailing, but add these two powerful little known (market tested) words to either the outside of your envelope and or postcard. “Final notice!”
You Are About To Discover The Subtle Power Of Two Simple Words!
Don’t ask, but over the years (both) savvy marketers and big time collection agencies have discovered the undeniable money making power of adding those two mega proven words in quotation marks to their third and final sequential mailing series.
And typically, you can expect an additional 8-10% more sales conversions! Imagine that, two simple words boosted your sales by an additional 8-10%! You gotta be joking!
4.) If you use any type of photography in your copy,be sure the picture(s) are totally relevant to your overall copies theme! No meaningless corporate logo stuff here!
And if you’re targeting women, use a photo that proactively highlights that in the photo (or vise versa.) Don’t ever use a picture of either sex in a potentially subservient way, if your targeting a particular sex!
Your Direct Marketing Strategies Are A Proven Way To Gradually Increase Your Long Term Profits!
5.) A quick (proven) marketing tid bit about successfully answering incoming calls. Of course your staff is courteous, but have an unknown associates call your business (throughout) your business day and see how your staff (effectively) or ineffectively deals with incoming calls.
Because an additional 25% more long term potential new business and or referrals may be being left on the table,simply because your staff isn’t properly trained in how to effectively interact with those first time callers. Which means they may be inadvertently driving them to your competitors!
6.) Online, whenever you’re targeting specific keywords that you’re trying to rank for. Test by using the words “review, coupon or or discount somewhere in the title tag of your article, Because tests have proven, when buyers go looking to buy online, they often type those terms into the search box.
The Right Type Of Consistency Is A Proven Way To Increase Retail Sales!
Again, your major competitors are completely unaware of these little known proven marketing tid bits! And offline, you should test using in the opening sentence or paragraph, the following four proven power words. 1.) Free 2.) Discount 3.) Profit 4.) Extremely time sensitive.
7.) Any (and every) time you get the chance, ethically bribe your best customers and clients (meaning) the twenty percent of your valued customer/client base which actually produces 80% of your total revenue!
It Never Hurts To Ethically Bribe Your Best Customers And Clients!
Surprise them by giving them unexpected bonuses, that you didn’t originally advertise. They’ll absolutely love it and become your biggest most passionate customer evangelist!
For ex: suppose you attended an offline seminar/workshop, and the savvy promoters ran the following unannounced free drawings.
They get a free Physical (or preferably) digital bonus to the person or couple that drove or flew the furthest!
They held another free drawing for the first ten people that purchased whatever was being sold. One man or one woman (and or couple) won three free additional recorded hours of free one on one power consultations valued at X!
Periodic Raffles And Free Drawings Are Proven Strategies To Help You Double Sales!
8.) Here’s another really type of free drawing. Let everybody that spent X amount of dollars, put their name on a piece of paper and list any other product or service (that) if they had the money, they would purchase for 90% off the current retail price!
And if their named is pulled, auction the product or service off right there live! And let them keep% 100% of the proceeds, plus give them the product or service! Think about how much social media buzz these type of proven marketing ploys will create on social media for your next on or offline webinar and or seminar!
Keep Expanding The Total Functionality Of Your Sales Funnel!
9.) Another little known way to literally double and triple your existing sales without spending more money! Is by strategically taking a proven ad or sales process and successfully going from one print medium to another.
Meaning- perhaps you started out with a successful proven direct response type of display ad, now you systematically roll it out to maximize (both) your marketing dollars and your marketing leverage.
Keep Building Upon Your Initial Bank Account Filling Marketing Leverage!
You can create a successful classified ad, your business card can now become a scaled down version with the main benefits and call to action stressed on it as well.
Create a post card to be used as a free lead generating insert that you can insert into another local businesses outgoing mall and share any and all generated profits!
Start Taking Advantage Of The Power Of Free Drawings!
10.) Without a doubt, you are not currently using free drawings enough, (especially offline) in order to both lead generate and create a highly targeted follow up list of potential prospects.
Case in point; suppose you run a successful offline local appliance store, you could allow another non competing store to set up a display inside your store on a quarterly rotating basis and you do the same in their store(s) and you offer their customers a chance to win a free X.
You both keep 100% of the names and or upfront profits that you create.The main point is, for a fraction of the traditional cost, you can lead generate for peanuts!
11.) You’re also not taking advantage of (both) social media and your joint venture (JV) partners to help you strategically double sales!
Consistently Implementing Some Market Tested Strategies Will Definitely Help You Increase Retail Sales!
Case in point: at the point of purchase, what if you started systematically offering your best customers that spend X amount of dollars. Test the amount, a chance to reach into your grab bag (and) win free prizes that your top offline local JV partners supply to you.
In exchange for your customers going to their facebook page (if their active) and posting something positive about your business!
May be they win a new customer only discount coupon to one of your top JV partners local stores or maybe they win one of four daily or weekly $50-$100 dollar gas coupons that (collectively) all of JV partners pay for in order to participate in your lead generating grab bag program!
(Please refer to the previous post on marketing budget examples for the particulars.)
Think about the positive long term word of mouth it will generate on local basis! You could also have all your JV partners collectively finance once a week, a coupon that whoever grabs it,gets two free large pizzas and twenty wings and two large sodas delivered to either their home or place of business!
Hopefully You’re Finally Starting To Appreciate The Long Term Money Making Potential Of using this Battlefield Tested Marketing Tips!
Think about the positive word of mouth buzz that will generating during Super bowl week, with this one relatively inexpensive marketing strategy alone!
Well, there you have it. That’s how you effectively double sales in the next twelve months or less! As always, if you got any value out of this post, please Digg or tweet this. Thanks!
Be sure you grab your explosive free 22 step small business marketing idea kit series. It’s a $97 dollar value and it’s free!
