Five Proven Things You Know About Successful Email Marketing Campaigns!
(Your Major Competitors Probably Don’t!)
So who’s gonna discount the importance, of consistently adhering to, proven email marketing campaigns and strategies or tactics? Especially if they consistently improve your bottom line!
And often times, for literally pennies on the dollar! You gotta admit, with a potential return on investment ratio (ROI), possibly as high as 4,300%!
Ladies & gentlemen, can you really afford to be a snob, and turn your nose up to those types of potential returns! Let’s hope not.
Especially, when all it takes, in order to start systematically cashing in, (as far as) your proven email marketing campaigns, and or tactics are concerned.
Is for you, (and or) your major competitors, to start strategically A/B split testing your email marketing campaigns subject lines.
Or (testing) in order to discover, whether placing your WordPress blogs/websites opt in form, above or below the fold, (on your blogs) homepage consistently produces the most signups!
Honestly ladies & gentlemen, (how hard), and or time consuming is that? And if doing so, ultimately boost your overall email marketing campaigns, by a respectable 35% or more!
You think you can finally pull yourself away from Facebook long enough, to implement these particular changes!
Besides, the vast majority of your major online competitors, thinks this sort of strategic market testing, is a total waste of their extremely valuable time! Here’s your chance to prove them wrong!(Over and over again!)
So What Are These Five Proven Things You Definitely Know About Successful Email Marketing Campaigns! (Your Major Competitors Probably Don’t!)
And how will systematically implementing them, finally give your email marketing campaigns, the ultimate insiders edge?
Primarily because, as you gradually start to implement, test, track and tweak, more and more of these market tested email marketing strategies, you’ll be getting more from less!
Meaning, you (unlike) your major competitors, won’t have to constantly rely on generating more and more targeted traffic to your WordPress blog(s) and or e-commerce websites etc.
Instead, you’ll maximize the monetary results of your current traffic first, before attempting to scale your traffic, using a myriad of paid methods.(And you’d be extremely wise to do so!)
With that as a back drop, let’s take a look at these five critically important things, you definitely know about (running) successful email marketing campaigns, the vast majority of your competitors probably don’t!
(And BTW, for you CFP’s or CPA’s, who routinely read my blog. First of all thanks! And one of my totally awesome, collaboration partners, that being, Content Specialist Catherine Diaz of modelfa.com fame.
They too, recently shared this link with me. Which also provides some awesome content, about strategic email marketing strategies, specifically designed, for the financial advisory industry. So you definitely want to check it out, and start applying what these qualified experts have to say.)
Your Small Business Email Marketing Strategies Can Either Be A Springboard To Greater Profitability! (Or An Underutilized Added Business Expense!)
So how many of these proven email marketing strategies, are you currently using to separate, and distance yourself, from your major competitors?
1.) Proven email marketing strategy # one: It may sound strange, and you may be thinking, (this very first) suggested strategy is just a matter of common sense! And who know’s, you may be right!
But you know the old saying, “common sense is not too common!” That said, be darn sure, you offer your potential subscribers, some type of assurance, their email information, will not be shared and or sold!
In other words, help them feel comfortable, about becoming one of your VIP email or mobile subscribers!
2.) Proven email marketing strategy # two: Here’s another proven email marketing gem.Ladies & gentlemen, don’t try to (initially) collect more truly relevant information, than you need to initially get a subscriber on your list!
Because the more unnecessary barriers you place between them and initially joining any of your lists, the less likely they will! And you know how the story goes from there, right?
Simple Email Marketing Tips Can And Will Help Pad Your Businesses Bank Account!
3.) Proven email marketing strategy # three: Make sure you have some type of market tested inline (sign up form.) A form which is typically added to the upper right hand corner, (above the fold) of your blogs sidebar, on each of your blogs, (and or websites) most viewed or popular pages.
(Possibly with the exception(s) of your blogs contact or “About Me/Us” page.) This way, no matter which page (or post) your visitors happen to initially land on, they can still opt into your list.
4.) Proven email marketing strategy # four: Entrepreneur, you gotta make sure, your free lead magnet giveaway, is relevant to overall theme of your blog!
So in other words, if your blogs main theme is organic gardening! You can’t be offering a free giveaway about digital photography! Nothing hurts your credibility faster than being in-congruent!
5.) Proven email marketing strategy # five: Make sure your long term email marketing strategy is not just a series of thinly veiled, glorified sales pitches!
Be sure you provide some real (customer/client) driven value. Typically the proven email marketing (follow up) template, is 80/20.
Meaning, at least 80% education/valued based emails, and the remaining 20% can and should be promotional in nature. Your subscribers are not to be treated like your personal ATM machine!
They are real people, with real needs, wants and desires! And if you and I don’t adequately meet their needs, (rest assured) our major competitors will!
You Definitely Don’t Have To Be An Email Marketing Expert In Order To Consistently Benefit From Strategic Email Marketing!
So you incorporate these five (mega simple) email marketing strategies into your long term marketing email marketing campaigns, and watch your bottom line profits steadily improve.
Which is proof positive, you definitely know five things about successful email marketing campaigns, your major competitors don’t! Would you not agree? Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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that you can apply to your business, product or service in the next 30 days or less!
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Very well-written blog.Thanks for sharing and too much detailed and informative.
Thanks Kelly.
Hopefully at least some of what you discovered here helps
you better serve both your current and future long term
customers.
Plus helps yo better serve your current and future strategic
alliance partners.
As well as helps you continuously out promote your
major competitors.
Such exceptional information about successful email marketing campaigns. Much obliged for your significant data.
Thanks so much for your positive feedback Dhushyant.
It’s greatly appreciated. Thanks so much for
taking time to stop by and share your thoughts.
And hopefully you can find or discover some creative ways to
make these proven email marketing strategies work for you too.
Hey Mark,
Email marketing campaigns are essential elements of any marketing strategy. They communicate and build relationships with prospects, gather important data, and help boost marketing ROI.
To build, execute, and maintain effective email marketing campaigns, we must pay close attention to our audience, the message, and avoid the common trap of simply blasting out self-promotional messages. Small business owners using email marketing tools such as Hubspot, MailChimp, Constant Contact, and other email marketing platforms, may not be getting the return rate they’d hope for.
It’s important to understand what is our main objective while sending emails. A lot of people get hung up on open rates, thinking they need to be focusing on subject lines to get more opens and in turn will drive clicks. Eventually thanks for again interesting post with lot of information.
With best regards,
Amar kumar
Amar kumar recently posted…12 Critical Things to Do Before Making Your Website Live
Thanks for your awesome comments Amar!
And I couldn’t agree more with your assessment, with regards to
effectively using email marketing, as a high powered, low cost
marketing tool!
It really can provide a ton of potential benefits, for a relatively
low cost!
Mark Newsome recently posted…Affiliate Marketing: Five Things Serious Newbie Marketers Definitely Needs To Know!