So Who Else Wants To Discover The Underground Way Savvy Entrepreneurs Literally Explode Their Gross Profits!
(And How You Can Too!)
So do you agree, most hard driving entrepreneurs, of all shapes & sizes, but especially those in the glorified start up phase, they (initially) have more than enough to keep them busy and laser focused!Absolutely, right?
And because, in the very beginning, (like it or not), they’ve got to multi task extremely well, until there are enough real assets to play off, and or enough reliable cash flow, in order to hire someone, full or part time, to delegate certain tasks to.
And if, what’s more likely to be the case in the rather bumpy beginning, their cash flow mirrors an extremely popular ride at a Disney theme park.
Primarily because some months it’s way up, while others, it’s barely existent!
In between all of that constant chaos, believe it or not, there is a battlefield tested, extremely versatile marketing tactic, that will allow them, (and or their) major competitors to literally explode their long term sales & gross profits!
And it’s just one or two minor tweaks away from being a bankable reality!
So Who Do Some Extremely Savvy Entrepreneurs Literally Explode Their Sales And Long Term Gross Profits?
(And How Can You Do It Too!)
Watch how a rather modestly financed software development company, (that doesn’t) initially have any major connections to speak of, makes a few minor tweaks, but in doing so, literally puts their long term gross profit potential on steroids! And then some,
But first, let’s take a look at where they are currently, and the vast majority of their major competitors are, as well as their entire industry as a whole is too!
And “how” and “why” these two incredibly subtle tweaks, will catapult them to the top of the food change in their particular market.And the best part is, unless they openly share exactly what they’re doing, the major competitors (probably) won’t ever have a clue!(Entrepreneur.)
Is that not interesting?
Basically, here’s how they and the vast majority of their major competitors, conduct their front end sales process.They hire outside sales reps, who call on various local companies, who have initially responded to, some type of outrageously expensive, traditional advertising material.
Meaning, it might be a direct (snail mail) post card, tele-marketing campaign, and or a display ad in one of the local business publications etc.
Why Extremely Savvy Small Business Owners An Or Service Providers Don’t Have To Worry About The Size Of Their Advertising Budgets When They Totally Understand This!
Typically, their (advanced cash flow analysis and productivity enhancement) software, might retail for (anywhere) from $9,000 to $15,000 dollars! (Or More!)And then, with their ongoing servicing, they typically bill out at $10,000 dollars per month.
However, because their typical mid sized client, has a potential,total lifetime customer value cycle of three years ( and or 36 billable months, before they change companies, and or their needs change altogether.)
It really means, every initial appointment, and eventual sale made by (either) their in house tele-marketing team and or outside sales rep force, just added an additional $360,000 dollars to the companies bottom line, over the next 36 months!(Give or take!)
And sense they currently pay each sales rep, $200 dollars per completed sale, they wish to explode their outside sales reps overall productivity, and grab a much bigger market share in the process!
Isn’t It Great How Some Small Business Marketing Strategies And Or Tactics Can Definitely Lead To Some Massive Back End Income Generating Opportunities!
Here’s how they (initially) plan on doing just that! First, going forward, every sales rep that closes a sale, will now earn $1,000 dollars per completed sale! Say what?
That’s correct! Think about what just happened! Do you think this will motivate the sales reps to over perform and really go all out, to close more sales! So better believe it!
Plus, the extremely savvy software developer can now aggressively recruit, and attract some of the top performing outside sales reps in their local area! Can they not? Plus, lure some of them away from a few of their major competitors as well!
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But here’s he other innovative marketing twist, the extremely savvy software developer(s) will inexpensively test. Since they’re now paying their sales reps $1,000 dollars per sale, on the initial front end.
They will break down their sales commission, into three main payment plan options, in order to (both) lower their up front out of pocket cost, as well as, greatly enhance the sales reps ongoing cash flow!
1.) Payment plan option #one: The sales rep will receive $750 dollars of their $1,000 dollar commission, right up front.
2.) Payment plan option # two: And they will receive their remaining $250 dollars per sale the following week! This way, they always have some form of income coming in, at least two weeks of every month!
Plus, if they were to close five sales in one particular week, and receive $7,500 dollars in commissions the following week, plus an additional $2,500 dollars the next, (for the balance of their commissions),there’s less feast or famine for them, correct?
3.) Payment plan option # three: Plus, whenever they exceed a quota of sale 8-10 sales in a week, (meaning) the software developer will definitely need to track their sales reps weekly gross numbers, to see which measurement makes the most economic sense.
Every sale over the quota, the sales rep earns $1,500 dollars per sale! And they receive $1,000 dollars on the front end and an additional $500 dollars the following week!
Try Not To Over Complicate Your Marketing Strategies And Or Tactics!
Ladies & gentlemen, can you see “how”, simply by adjusting their outside sales reps pay scale, allows the extremely savvy software developer, (and or their major competitors ) to attract some of the top outside sales reps in their immediate area!
And how it also motivates their current outside sales force, to be far more productive!Say yes! Great!That’s basically “how” some extremely savvy entrepreneurs literally explode their long term gross profits!
And “how” you definitely can too!You’ll discover even more “battlefield tested” marketing secrets in part two, okay? So please stay tuned! Now as is customary during this part of our show.
Please share your extremely valuable comments (in the comments section below) that you can apply to your business, product or service in the next 30 days or less!
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