(So You Can Stop Wasting A Ton Of Money On Outrageously Expensive Ad Campaigns!)

Hopefully as you previously discovered during part one of this ongoing series. Consistently getting results.

Definitely doesn’t have to be or become overly expensive. Nor overly complicated, correct?

Especially if you and or your major competitors laser focus on your ideal local customers. You might discover how and why it definitely makes sense.

To invest at least partially. In a non directly competing vendors ads and or ongoing marketing costs. On the initial surface it definitely seems a little counterintuitive, doesn’t it? 😀 Continue reading

   (And Steadily Building Your Bankable Results!)

So here’s my opening question. Are you really serious about consistently getting results? If so. What exactly are you doing on a daily, weekly or monthly basis? In order generate ongoing front or long term back end gross profits.

And while you’re at fellow profit seeking entrepreneur. You and or your closet major competitors. Could create or at least inexpensively test creating. 😀 Different potential profit centers on the back end of your sales funnel, correct? Continue reading

     (Because If Need Be You Can Always Attract The Needed Capital!)

For some odd reason(s) your typical non franchised retailer. Is totally convinced they have to constantly waste a proverbial fortune on outrageously expensive, traditional hit & miss ad campaigns.

When instead they or you should be systematically creating opportunities for literally pennies on the dollar. By forming various Joint Venture (JV) arrangements on the front or long term back end of your sales funnel.

With other local, non directly competing vendors. Because it’s so much easier to help them ethically their current, future and currently inactive customers to. Either do X, Yor Z. Don’t you agree? Continue reading

   (And Are You Willing To Strategically Test In Order To Discover What’s Possible?)

So have you ever run any type of Pay per Click (PPC) ad campaigns? I’m not talking about paying either an individual or a service/agency to do them for you. I’m asking if you’ve ever attempted write and 100% finance your own PPC campaigns?

Because if you have. Then you already know and fully appreciate what an incredibly challenging task doing so is, correct? 😀

And you definitely have a realistic idea of just how much and to which degree potentially expensive – traditional advertising methods. Currently affect your income, correct? Continue reading

   (And Or Outrageously Expensive Traditional Advertising Campaigns!)

Fellow profit seeking entrepreneur. Please take a closer look at the featured image with this particular blog post. Can imagine the vast majority of local women.

Who say went shopping fora high baby crib. Designer women’s clothing, shoes and other accessories. Or women’s jewelry. Receiving a nice gift like that. And being disappointed because of it?

Probably not, right? And more than likely. Whichever extremely marketing savvy marketer. Arranged to provide some local female customers with such a nice gift. You can rest assured they’ll create a tsunami of positive word of mouth and buzz too, correct? Continue reading

  (In Order To Ethically Bribe Best Current And Future Customers!)

So is it okay to share one of my most common burning questions with you? This particular thought constantly occurs to me. Over and and over again. Each time I go to a local mall and see a retail jewelry store.

Paying outrageously high commercial lease rates. Plus constantly spending. (And in some, if not most cases!) Wasting an absolute fortune. On outrageously expensive, hit & miss traditional advertising campaigns and or promotions.

My burning recurring thought is. Are you totally sure you definitely can’t make better use of your current or future advertising costs? Continue reading

 (For Your Major Competitors To Scoop Up!)

Picking up where part one left off. Your non franchised retail appliance store. Has the potential to X % your long term growth,

And do so for literally pennies on the dollar. While your major competitors continuously waste a fortune. On outrageously expensive, hit and miss. Dismally performing ad campaigns.

If you’re truly serious about discovering how to stop leaving money on the table. Then turn the page. And let’s dive even deeper, okay? Continue reading

  (For Your Major Competitors To Swoop In And Pocket It!)

For the record ladies & gentlemen. Are you interested in a relatively simple front end marketing strategy. Which is relatively low cost? But is absolutely loaded with tons of low cost, high impact marketing possibilities.

It involves strategic opt in email list building. Or offline database building. Of course if you’re building an offline database. You’ll still incur postage typesetting and other front end costs.

So you’re probably still better off using opt in email strategies. To build your offline databases. Because otherwise you’re still potentially leaving money on the table, don’t you agree? Continue reading

   (Or Watch Your Major Competitors Leap Frog Over You!)

Ladies & gentlemen take a look at this strictly hypothetical marketing example. Which is being used for illustration purposes only. Let’s say your single or multiple location.

Non franchised retail jewelry store. Has finally decided. You’ve had enough of constantly wasting a fortune month after month. On the outrageously expensive, hit and miss traditional on and offline ad campaigns.

And you’re finally ready to allocate some of your ad dollars. Into perpetually generating a ton of viral, positive word of mouth and mouse buzz. For literally pennies on the dollar of course. Sound good? Continue reading